Critical Contrast: The Priceline Group (PCLN) & Its Competitors
The Priceline Group (NASDAQ: PCLN) is one of 11 publicly-traded companies in the “Travel Agents” industry, but how does it weigh in compared to its rivals? We will compare The Priceline Group to related businesses based on the strength of its earnings, profitability, valuation, analyst recommendations, dividends, institutional ownership and risk.
Volatility & Risk
The Priceline Group has a beta of 1.43, suggesting that its stock price is 43% more volatile than the S&P 500. Comparatively, The Priceline Group’s rivals have a beta of 1.20, suggesting that their average stock price is 20% more volatile than the S&P 500.
Institutional and Insider Ownership
95.1% of The Priceline Group shares are owned by institutional investors. Comparatively, 75.2% of shares of all “Travel Agents” companies are owned by institutional investors. 0.2% of The Priceline Group shares are owned by insiders. Comparatively, 17.5% of shares of all “Travel Agents” companies are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.
This table compares The Priceline Group and its rivals’ net margins, return on equity and return on assets.
|Net Margins||Return on Equity||Return on Assets|
|The Priceline Group||29.20%||33.02%||16.35%|
|The Priceline Group Competitors||-18.33%||-5,188.00%||-11.47%|
Valuation and Earnings
This table compares The Priceline Group and its rivals revenue, earnings per share (EPS) and valuation.
|Gross Revenue||NetIncome||Price/Earnings Ratio|
|The Priceline Group||$10.74 billion||$2.13 billion||24.09|
|The Priceline Group Competitors||$3.16 billion||$214.58 million||9.31|
The Priceline Group has higher revenue and earnings than its rivals. The Priceline Group is trading at a higher price-to-earnings ratio than its rivals, indicating that it is currently more expensive than other companies in its industry.
This is a summary of current ratings and target prices for The Priceline Group and its rivals, as reported by MarketBeat.
|Sell Ratings||Hold Ratings||Buy Ratings||Strong Buy Ratings||Rating Score|
|The Priceline Group||0||5||23||0||2.82|
|The Priceline Group Competitors||87||643||965||43||2.55|
The Priceline Group currently has a consensus target price of $2,022.96, suggesting a potential upside of 17.65%. As a group, “Travel Agents” companies have a potential upside of 31.29%. Given The Priceline Group’s rivals higher possible upside, analysts plainly believe The Priceline Group has less favorable growth aspects than its rivals.
The Priceline Group beats its rivals on 10 of the 13 factors compared.
About The Priceline Group
The Priceline Group Inc. is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its Booking.com, priceline.com and agoda.com brands. Its other brands include KAYAK, Rentalcars.com and OpenTable, Inc. (OpenTable). As of December 31, 2016, Booking.com offered accommodation reservation services for over 1,115,000 properties in over 220 countries and territories on its various Websites and in over 40 languages, which included over 568,000 vacation rental properties (updated property counts were available on the Booking.com Website).
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