NETSHOES CAYMAN (NYSE: NETS) and LightInTheBox Holding Co. (NYSE:LITB) are both small-cap consumer discretionary companies, but which is the better investment? We will contrast the two companies based on the strength of their dividends, institutional ownership, earnings, valuation, profitability, analyst recommendations and risk.

Valuation and Earnings

This table compares NETSHOES CAYMAN and LightInTheBox Holding Co.’s top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio NetIncome Earnings Per Share Price/Earnings Ratio
NETSHOES CAYMAN $533.75 million 0.41 -$46.35 million N/A N/A
LightInTheBox Holding Co. $292.49 million 0.44 -$8.72 million ($0.13) -14.54

LightInTheBox Holding Co. has higher revenue, but lower earnings than NETSHOES CAYMAN.

Profitability

This table compares NETSHOES CAYMAN and LightInTheBox Holding Co.’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
NETSHOES CAYMAN N/A N/A N/A
LightInTheBox Holding Co. -2.86% -7.57% -4.32%

Insider & Institutional Ownership

62.7% of NETSHOES CAYMAN shares are owned by institutional investors. Comparatively, 0.6% of LightInTheBox Holding Co. shares are owned by institutional investors. 62.2% of LightInTheBox Holding Co. shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Analyst Recommendations

This is a breakdown of current ratings and recommmendations for NETSHOES CAYMAN and LightInTheBox Holding Co., as reported by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
NETSHOES CAYMAN 0 1 3 0 2.75
LightInTheBox Holding Co. 0 0 0 0 N/A

NETSHOES CAYMAN presently has a consensus target price of $21.88, suggesting a potential upside of 208.10%. Given NETSHOES CAYMAN’s higher possible upside, equities analysts plainly believe NETSHOES CAYMAN is more favorable than LightInTheBox Holding Co..

Summary

NETSHOES CAYMAN beats LightInTheBox Holding Co. on 7 of the 10 factors compared between the two stocks.

NETSHOES CAYMAN Company Profile

Netshoes (Cayman) Limited is a sports and lifestyle online retailer in Latin America. The Company focuses on offering an online consumer platform in Latin America. The Company operates through two segments: Brazil and International. The Company operates in Brazil, Argentina, and Mexico. The Brazil segment consists of retail sales of consumer products from all of its verticals (which includes sales of sporting goods and related garments, as well as fashion and beauty goods) carried out through its sites Netshoes.com.br and Zattini.com.br and third-party sites that it manages, as well as its business to business offline operation. The International segment consists of retail sales of consumer products (mainly sporting goods and related garments) from its sites Netshoes.com.ar and Netshoes.com.mx in Argentina and Mexico.

LightInTheBox Holding Co. Company Profile

LightInTheBox Holding Co., Ltd. (LightInTheBox) is an online retail company that delivers products directly to consumers around the world. The Company offers a range of products through www.lightinthebox.com, www.miniinthebox.com and its other Websites, as well as mobile applications, which are available in approximately 30 languages. It has over 687,800 product listings. The Company also offers a range of other products in its other general merchandise product category. Its major markets are Europe and North America. The Company’s product offerings include apparel and other general merchandise. Its apparel category includes customized, special occasion apparel and fast fashion. Its other general merchandise category includes small accessories and gadgets, home and garden, electronics and communication devices and other products. The Company has additional Websites for specific products and geographic regions, including www.ouku.com for products targeting its Chinese customer base.

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