Creative Realities Inc (OTCMKTS:CREX)’s share price shot up 10.2% during mid-day trading on Thursday . The company traded as high as $3.71 and last traded at $2.88. 198,128 shares changed hands during trading, an increase of 529% from the average session volume of 31,502 shares. The stock had previously closed at $2.61.

Separately, Benchmark began coverage on shares of Creative Realities in a research report on Tuesday, December 4th. They set a “buy” rating and a $6.00 price objective for the company.

An institutional investor recently bought a new position in Creative Realities stock. Spring Creek Investment Management LLC acquired a new stake in Creative Realities Inc (OTCMKTS:CREX) during the fourth quarter, according to its most recent disclosure with the Securities & Exchange Commission. The firm acquired 586,074 shares of the technology company’s stock, valued at approximately $1,336,000. Creative Realities makes up about 1.2% of Spring Creek Investment Management LLC’s holdings, making the stock its 10th largest holding. Spring Creek Investment Management LLC owned about 21.28% of Creative Realities as of its most recent filing with the Securities & Exchange Commission. 1.09% of the stock is currently owned by institutional investors.

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Creative Realities Company Profile (OTCMKTS:CREX)

Creative Realities, Inc, together with its subsidiaries, provides digital marketing technology and solutions to retail companies, individual retail brands, enterprises, and other organizations in the United States and Canada. The company's technology and solutions include digital merchandising systems and omni-channel customer engagement systems; interactive digital shopping assistants; advisors and kiosks; and other interactive marketing technologies, such as mobile, social media, point-of-sale transactions, beaconing, and Web-based media that enables its customers to engage with their consumers.

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