Coupang (NYSE:CPNG) Coverage Initiated at Sanford C. Bernstein

Investment analysts at Sanford C. Bernstein began coverage on shares of Coupang (NYSE:CPNG) in a note issued to investors on Thursday, Marketbeat Ratings reports. The brokerage set an “underperform” rating and a $17.00 price target on the stock. Sanford C. Bernstein’s target price would indicate a potential downside of 12.46% from the stock’s current price.

A number of other research firms have also recently commented on CPNG. Morgan Stanley reissued an “overweight” rating on shares of Coupang in a research note on Monday, January 5th. Mizuho raised their price target on shares of Coupang from $30.00 to $32.00 and gave the stock a “neutral” rating in a report on Thursday, November 6th. Bank of America upped their price objective on shares of Coupang from $36.00 to $38.00 and gave the company a “buy” rating in a research note on Wednesday, November 5th. Weiss Ratings restated a “hold (c)” rating on shares of Coupang in a report on Wednesday, January 21st. Finally, Nomura cut shares of Coupang from a “buy” rating to a “neutral” rating and set a $22.00 price target on the stock. in a research report on Monday, January 12th. Five equities research analysts have rated the stock with a Buy rating, four have issued a Hold rating and one has issued a Sell rating to the stock. According to data from MarketBeat, Coupang has a consensus rating of “Hold” and an average target price of $30.63.

Coupang Trading Up 0.4%

Coupang stock opened at $19.42 on Thursday. The stock has a market cap of $35.47 billion, a P/E ratio of 92.48 and a beta of 1.19. Coupang has a fifty-two week low of $18.55 and a fifty-two week high of $34.08. The firm’s fifty day moving average price is $23.10 and its 200-day moving average price is $27.75. The company has a debt-to-equity ratio of 0.13, a quick ratio of 0.82 and a current ratio of 1.06.

Coupang (NYSE:CPNG) last announced its earnings results on Tuesday, November 4th. The company reported $0.05 earnings per share for the quarter, topping analysts’ consensus estimates of $0.04 by $0.01. The business had revenue of $9.27 billion for the quarter, compared to analyst estimates of $9.13 billion. Coupang had a return on equity of 6.95% and a net margin of 1.16%.The company’s quarterly revenue was up 17.8% compared to the same quarter last year. During the same period in the prior year, the company earned $0.06 EPS. Equities research analysts forecast that Coupang will post 0.17 earnings per share for the current fiscal year.

Insiders Place Their Bets

In related news, CAO Jonathan D. Lee sold 2,679 shares of the stock in a transaction that occurred on Friday, January 2nd. The shares were sold at an average price of $23.62, for a total value of $63,277.98. Following the completion of the sale, the chief accounting officer directly owned 122,096 shares of the company’s stock, valued at approximately $2,883,907.52. This represents a 2.15% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this link. Company insiders own 12.78% of the company’s stock.

Institutional Inflows and Outflows

Institutional investors and hedge funds have recently modified their holdings of the business. Ashoka WhiteOak Capital Pte Ltd grew its stake in shares of Coupang by 404.1% during the fourth quarter. Ashoka WhiteOak Capital Pte Ltd now owns 314,383 shares of the company’s stock valued at $7,586,000 after buying an additional 252,020 shares during the last quarter. ABC Arbitrage SA bought a new stake in shares of Coupang during the fourth quarter valued at approximately $341,000. NewEdge Wealth LLC boosted its holdings in shares of Coupang by 5.7% in the fourth quarter. NewEdge Wealth LLC now owns 16,077 shares of the company’s stock valued at $379,000 after purchasing an additional 860 shares during the period. Makena Capital Management LLC grew its stake in Coupang by 16.8% in the fourth quarter. Makena Capital Management LLC now owns 691,386 shares of the company’s stock worth $16,310,000 after purchasing an additional 99,397 shares in the last quarter. Finally, Crossmark Global Holdings Inc. increased its holdings in Coupang by 23.2% during the 4th quarter. Crossmark Global Holdings Inc. now owns 8,933 shares of the company’s stock worth $211,000 after purchasing an additional 1,682 shares during the period. 83.72% of the stock is owned by hedge funds and other institutional investors.

More Coupang News

Here are the key news stories impacting Coupang this week:

• Positive Sentiment: Yahoo Finance publishes a “Bull Case” analysis outlining reasons for upside in Coupang (valuation, growth levers, or operational improvements), which may attract buyers or short‑covering. Coupang, Inc. (CPNG): A Bull Case Theory
• Neutral Sentiment: Zacks reports recent price weakness (Coupang declined more than the market on the prior session), providing context that recent news flow has already affected sentiment. Coupang, Inc. (CPNG) Declines More Than Market: Some Information for Investors
• Negative Sentiment: Multiple national plaintiff law firms (Rosen, Hagens Berman, Levi & Korsinsky, Pomerantz, Gross, Portnoy, Kahn Swick & Foti and others) have filed or publicized class actions and are soliciting lead‑plaintiffs alleging securities fraud and disclosure delays tied to a large account data breach; they remind investors of a Feb. 17, 2026 deadline — this raises potential for costly litigation, settlements, or reputational harm. Representative notices: Rosen, Hagens Berman, Levi & Korsinsky, Pomerantz. ROSEN, A TOP RANKED LAW FIRM, Encourages Coupang, Inc. Investors to Secure Counsel… Coupang, Inc. Sued for Securities Law Violations – The Gross Law Firm Levi & Korsinsky Reminds Shareholders of a Lead Plaintiff Deadline… INVESTOR ALERT: Pomerantz Law Firm Reminds Investors…
• Negative Sentiment: Investing.com reports that executives at Coupang Fulfillment Services were indicted over severance‑pay issues — a separate governance/legal risk that can increase regulatory scrutiny and management distraction. Coupang Fulfillment Services executives indicted over severance pay

Coupang Company Profile

Coupang, listed on the New York Stock Exchange under the ticker CPNG, is a South Korean e-commerce company headquartered in Seoul. Founded in 2010 by Bom Kim, the company grew rapidly by combining an online marketplace with a large direct-retail business model. Coupang completed a primary listing in the United States in 2021, and it has become one of South Korea’s leading online retailers by focusing on convenience, speed and a wide product assortment across consumer categories.

The company operates a vertically integrated e-commerce platform that includes a customer-facing marketplace and an extensive logistics and fulfillment network.