Live Nation Entertainment (NYSE:LYV) and Viking Energy Group (OTCMKTS:VKIN) are both consumer discretionary companies, but which is the better stock? We will compare the two businesses based on the strength of their earnings, analyst recommendations, valuation, institutional ownership, dividends, profitability and risk.

Volatility & Risk

Live Nation Entertainment has a beta of 1.11, indicating that its stock price is 11% more volatile than the S&P 500. Comparatively, Viking Energy Group has a beta of 1.27, indicating that its stock price is 27% more volatile than the S&P 500.

Insider & Institutional Ownership

70.2% of Live Nation Entertainment shares are held by institutional investors. 4.8% of Live Nation Entertainment shares are held by insiders. Comparatively, 20.1% of Viking Energy Group shares are held by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a company is poised for long-term growth.


This table compares Live Nation Entertainment and Viking Energy Group’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Live Nation Entertainment 0.55% 4.49% 0.66%
Viking Energy Group N/A N/A N/A

Earnings & Valuation

This table compares Live Nation Entertainment and Viking Energy Group’s revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Live Nation Entertainment $10.79 billion 1.41 -$17.65 million ($0.09) -793.89
Viking Energy Group $1.98 million 7.99 N/A N/A N/A

Viking Energy Group has lower revenue, but higher earnings than Live Nation Entertainment.

Analyst Recommendations

This is a breakdown of recent ratings for Live Nation Entertainment and Viking Energy Group, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Live Nation Entertainment 1 0 5 0 2.67
Viking Energy Group 0 0 0 0 N/A

Live Nation Entertainment presently has a consensus target price of $66.83, indicating a potential downside of 6.46%. Given Live Nation Entertainment’s higher possible upside, research analysts plainly believe Live Nation Entertainment is more favorable than Viking Energy Group.


Live Nation Entertainment beats Viking Energy Group on 7 of the 10 factors compared between the two stocks.

About Live Nation Entertainment

Live Nation Entertainment, Inc. operates as a live entertainment company. It operates through Concerts, Sponsorship & Advertising, and Ticketing segments. The Concerts segment promotes live music events in its owned or operated venues, and in rented third-party venues; operates and manages music venues; and produces music festivals and creates associated content. This segment also provides management and other services to artists. The Sponsorship & Advertising segment sells sponsorships and placement of advertising, including signage, online advertising, and promotional programs, as well as live streaming and music-related content; and ads across its distribution network of venues, events, and Websites. This segment also manages the development of strategic sponsorship programs, as well as develops, books, and produces custom events for specific brands. The Ticketing segment manages the ticketing operations, including the provision of ticketing software and services to clients, as well as ticket resale services; and offers online access for customers relating to ticket and event information through its primary Websites, and This segment sells tickets for its events, as well as for third-party clients in various live event categories, such as arenas, stadiums, amphitheaters, music clubs, concert promoters, professional sports franchises and leagues, college sports teams, performing arts venues, museums, and theaters. It sells tickets through Websites, mobile apps, ticket outlets, and telephone call centers. As of December 31, 2018, it owned, operated, or leased 120 entertainment venues and 144 other facilities in North America; and 37 entertainment venues and 118 other facilities internationally. The company was formerly known as Live Nation, Inc. and changed its name to Live Nation Entertainment, Inc. in January 2010. Live Nation Entertainment, Inc. was incorporated in 2005 and is headquartered in Beverly Hills, California.

About Viking Energy Group

Viking Energy Group, Inc., an independent exploration and production company, focuses on the acquisition and development of oil and natural gas properties in North America. The company owns oil and gas leases in Kansas, Missouri, Texas, Louisiana, Mississippi, and Alberta. As of December 31, 2017, its properties include 16 producing wells, 17 non producing wells, and 2 salt water disposal wells. The company was formerly known as Viking Investments Group, Inc. and changed its name to Viking Energy Group, Inc. in March 2017. Viking Energy Group, Inc. was founded in 1989 and is headquartered in Houston, Texas. Viking Energy Group, Inc. is a subsidiary of Viking Investments Group, LLC.

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