GreenTree Hospitality Group (NYSE: GHG) is one of 34 publicly-traded companies in the “Hotels & motels” industry, but how does it compare to its rivals? We will compare GreenTree Hospitality Group to related businesses based on the strength of its risk, dividends, earnings, institutional ownership, profitability, valuation and analyst recommendations.

Profitability

This table compares GreenTree Hospitality Group and its rivals’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
GreenTree Hospitality Group 41.76% 25.30% 15.17%
GreenTree Hospitality Group Competitors 9.18% 13.70% 4.61%

Institutional & Insider Ownership

9.5% of GreenTree Hospitality Group shares are owned by institutional investors. Comparatively, 72.5% of shares of all “Hotels & motels” companies are owned by institutional investors. 14.5% of shares of all “Hotels & motels” companies are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.

Dividends

GreenTree Hospitality Group pays an annual dividend of $0.28 per share and has a dividend yield of 1.9%. GreenTree Hospitality Group pays out 45.9% of its earnings in the form of a dividend. As a group, “Hotels & motels” companies pay a dividend yield of 1.9% and pay out 43.5% of their earnings in the form of a dividend. GreenTree Hospitality Group lags its rivals as a dividend stock, given its lower dividend yield and higher payout ratio.

Earnings and Valuation

This table compares GreenTree Hospitality Group and its rivals gross revenue, earnings per share and valuation.

Gross Revenue Net Income Price/Earnings Ratio
GreenTree Hospitality Group $137.45 million $57.32 million 24.30
GreenTree Hospitality Group Competitors $3.49 billion $328.33 million 23.49

GreenTree Hospitality Group’s rivals have higher revenue and earnings than GreenTree Hospitality Group. GreenTree Hospitality Group is trading at a higher price-to-earnings ratio than its rivals, indicating that it is currently more expensive than other companies in its industry.

Analyst Ratings

This is a breakdown of current recommendations for GreenTree Hospitality Group and its rivals, as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
GreenTree Hospitality Group 0 1 3 0 2.75
GreenTree Hospitality Group Competitors 462 1861 2545 98 2.46

GreenTree Hospitality Group currently has a consensus price target of $16.83, suggesting a potential upside of 13.59%. As a group, “Hotels & motels” companies have a potential upside of 10.61%. Given GreenTree Hospitality Group’s stronger consensus rating and higher probable upside, equities research analysts plainly believe GreenTree Hospitality Group is more favorable than its rivals.

GreenTree Hospitality Group Company Profile

GreenTree Hospitality Group Ltd., through its subsidiaries, owns, operates, leases, franchises, and manages hotels in the People's Republic of China. The company operates hotels under the various brands, including GreenTree Eastern, as well as Gme, Gya, and VX; GreenTree Inns and GreenTree Alliance; and Vatica and Shell. As of March 31, 2018, it had 26 leased-and-operated hotels and 2,328 franchised-and-managed hotels with 195,552 hotel rooms in 266 cities. The company was founded in 2004 and is headquartered in Shanghai, the People's Republic of China. GreenTree Hospitality Group Ltd. is a subsidiary of GreenTree Inns Hotel Management Group, Inc.

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