Gilla (OTCMKTS:GLLA) and Standard Diversified Inc Class A (NYSEAMERICAN) (NYSE:SDI) are both small-cap consumer staples companies, but which is the superior business? We will compare the two companies based on the strength of their earnings, dividends, risk, institutional ownership, valuation, profitability and analyst recommendations.

Analyst Recommendations

This is a summary of current ratings for Gilla and Standard Diversified Inc Class A (NYSEAMERICAN), as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Gilla 0 0 0 0 N/A
Standard Diversified Inc Class A (NYSEAMERICAN) 0 0 0 0 N/A

Profitability

This table compares Gilla and Standard Diversified Inc Class A (NYSEAMERICAN)’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Gilla -137.19% N/A -130.57%
Standard Diversified Inc Class A (NYSEAMERICAN) 1.86% 10.16% 2.18%

Insider and Institutional Ownership

42.4% of Standard Diversified Inc Class A (NYSEAMERICAN) shares are held by institutional investors. 10.2% of Standard Diversified Inc Class A (NYSEAMERICAN) shares are held by company insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a company will outperform the market over the long term.

Valuation and Earnings

This table compares Gilla and Standard Diversified Inc Class A (NYSEAMERICAN)’s revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Gilla $4.60 million 1.41 -$6.64 million N/A N/A
Standard Diversified Inc Class A (NYSEAMERICAN) $285.80 million 0.85 $10.37 million N/A N/A

Standard Diversified Inc Class A (NYSEAMERICAN) has higher revenue and earnings than Gilla.

Risk & Volatility

Gilla has a beta of 2.78, suggesting that its stock price is 178% more volatile than the S&P 500. Comparatively, Standard Diversified Inc Class A (NYSEAMERICAN) has a beta of -0.01, suggesting that its stock price is 101% less volatile than the S&P 500.

Summary

Standard Diversified Inc Class A (NYSEAMERICAN) beats Gilla on 7 of the 9 factors compared between the two stocks.

Gilla Company Profile

Gilla Inc. engages in the manufacture, marketing, and distribution of generic and premium branded e-liquid used in vaporizers, electronic cigarettes, and other vaping hardware and accessories in Europe, Canada, and the United States. The company offers its products under the brand names of Spectrum Concentrates, Coil Glaze, Craft Vapes, Siren, The Drip Factory, Shake It, Surf Sauce, Ohana, Moshi, Crisp, Just Fruit, Vinto Vape, Vapor's Dozen, Enriched Vapor, and Crown E-liquid. Gilla Inc. sells its products through market channels, including vape shops, retail and wholesale distributors, convenience stores, and e-commerce Websites. The company is headquartered in Daytona Beach, Florida.

Standard Diversified Inc Class A (NYSEAMERICAN) Company Profile

Standard Diversified, Inc. operates as shell company, which intends to identify new business and investment opportunities. The company was founded by Martha C. Reider and Richard C. Birkmeyer in 1990 and is headquartered in Mineola, NY.

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