Quotient Technology (NYSE: QUOT) and YAHOO JAPAN Cor/ADR (OTCMKTS:YAHOY) are both computer and technology companies, but which is the superior stock? We will contrast the two companies based on the strength of their valuation, profitability, risk, earnings, institutional ownership, analyst recommendations and dividends.

Earnings & Valuation

This table compares Quotient Technology and YAHOO JAPAN Cor/ADR’s revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Quotient Technology $322.11 million 4.06 -$15.07 million ($0.13) -106.54
YAHOO JAPAN Cor/ADR $7.90 billion 2.49 $1.22 billion $0.44 15.68

YAHOO JAPAN Cor/ADR has higher revenue and earnings than Quotient Technology. Quotient Technology is trading at a lower price-to-earnings ratio than YAHOO JAPAN Cor/ADR, indicating that it is currently the more affordable of the two stocks.

Profitability

This table compares Quotient Technology and YAHOO JAPAN Cor/ADR’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Quotient Technology -7.07% -3.30% -2.35%
YAHOO JAPAN Cor/ADR 15.50% 13.58% 8.87%

Analyst Recommendations

This is a summary of recent ratings and target prices for Quotient Technology and YAHOO JAPAN Cor/ADR, as provided by MarketBeat.com.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Quotient Technology 0 1 7 0 2.88
YAHOO JAPAN Cor/ADR 0 2 0 0 2.00

Quotient Technology presently has a consensus price target of $18.00, indicating a potential upside of 29.96%. Given Quotient Technology’s stronger consensus rating and higher possible upside, analysts clearly believe Quotient Technology is more favorable than YAHOO JAPAN Cor/ADR.

Insider & Institutional Ownership

74.9% of Quotient Technology shares are held by institutional investors. Comparatively, 0.1% of YAHOO JAPAN Cor/ADR shares are held by institutional investors. 9.5% of Quotient Technology shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.

Volatility and Risk

Quotient Technology has a beta of -0.25, indicating that its share price is 125% less volatile than the S&P 500. Comparatively, YAHOO JAPAN Cor/ADR has a beta of 0.98, indicating that its share price is 2% less volatile than the S&P 500.

Summary

YAHOO JAPAN Cor/ADR beats Quotient Technology on 8 of the 14 factors compared between the two stocks.

About Quotient Technology

Quotient Technology Inc. provides digital marketing platform that offers digital coupons and media solutions to consumer packaged goods (CPGs) brands, retailers, and shoppers in the United States. The company operates its platform across various distribution networks, reaching approximately 60 million shoppers, including the app and Website of its flagship consumer brand, Coupons.com, other owned and operated properties, and various publisher partners. It also operates Retailer iQ on a co-branded or white label basis with retail partners, providing them a digital platform to engage with their shoppers across their Websites, mobiles, e-commerce, and social channels. In addition, the company offers promotions and digital advertising services. It serves approximately 700 CPGs, representing approximately 2,000 brands, including various food, beverage, personal, and household product manufacturers; retail partners representing various classes of trade, such as grocery retailers, as well as drug, dollar, club, and mass merchandise channels; and consumers visiting its Web, mobile properties, and social channels. The company was formerly known as Coupons.com Incorporated and changed its name to Quotient Technology Inc. in October 2015. Quotient Technology Inc. was founded in 1998 and is headquartered in Mountain View, California.

About YAHOO JAPAN Cor/ADR

Yahoo Japan Corporation, together with its subsidiaries, provides search advertising, information listing, and e-commerce services to Internet users in Japan. It operates through two segments, Marketing Solutions Business and Consumer Business. The Marketing Solutions Business segment offers Internet-based advertising-related services, such as paid search, display advertising, and other advertising related services. The Consumer Business segment provides e-commerce related, membership, and information listing services. The company is also involved in financial and payment-related services; cloud-related services; and corporate services, such as data center related operations, and other services. In addition, it is involved in the operation of various Internet sites that provide reservation services for hotels and restaurants; mail-order services for office-related products and other delivery services; rental server information processing, domain registration, and cloud services; parcel delivery service; Internet distribution of video-streaming; planning, production, and sale of Internet advertising; and provision of entertainment information. Further, the company offers cloud and agent services; and advertising business and marketing automation services. Additionally, it engages in data center, venture capital, credit card, card loan, credit guarantee, foreign exchange margin trading, life/non-life insurance agency, and e-commerce, online media, as well as other businesses related to automobiles and total driving experience; and the collection and production of sports-related information, as well as production of articles and content. Yahoo Japan Corporation also operates Internet sites that provide reservation services for hotels and restaurants. The company was founded in 1996 and is headquartered in Tokyo, Japan. Yahoo Japan Corporation is a subsidiary of SoftBank Group Corp.

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