Bruce G. Allen Investments LLC Has $98,000 Holdings in Salesforce Inc. $CRM

Bruce G. Allen Investments LLC raised its stake in shares of Salesforce Inc. (NYSE:CRM) by 71.1% in the second quarter, according to its most recent 13F filing with the SEC. The fund owned 361 shares of the CRM provider’s stock after purchasing an additional 150 shares during the period. Bruce G. Allen Investments LLC’s holdings in Salesforce were worth $98,000 as of its most recent SEC filing.

Other hedge funds and other institutional investors have also recently added to or reduced their stakes in the company. Brighton Jones LLC boosted its position in shares of Salesforce by 13.7% during the fourth quarter. Brighton Jones LLC now owns 25,668 shares of the CRM provider’s stock valued at $8,582,000 after buying an additional 3,102 shares during the last quarter. Revolve Wealth Partners LLC lifted its stake in Salesforce by 12.6% during the 4th quarter. Revolve Wealth Partners LLC now owns 1,827 shares of the CRM provider’s stock valued at $611,000 after acquiring an additional 205 shares in the last quarter. Bison Wealth LLC lifted its stake in Salesforce by 9.0% during the 4th quarter. Bison Wealth LLC now owns 2,234 shares of the CRM provider’s stock valued at $747,000 after acquiring an additional 184 shares in the last quarter. Silvercrest Asset Management Group LLC boosted its holdings in Salesforce by 584.8% during the 4th quarter. Silvercrest Asset Management Group LLC now owns 12,025 shares of the CRM provider’s stock worth $4,020,000 after acquiring an additional 10,269 shares during the last quarter. Finally, Sherbrooke Park Advisers LLC bought a new stake in shares of Salesforce in the 4th quarter worth $268,000. 80.43% of the stock is owned by institutional investors.

Salesforce Price Performance

NYSE:CRM opened at $239.09 on Wednesday. Salesforce Inc. has a 52-week low of $226.48 and a 52-week high of $369.00. The stock has a fifty day moving average of $251.97 and a 200 day moving average of $263.73. The company has a debt-to-equity ratio of 0.14, a quick ratio of 1.12 and a current ratio of 1.12. The firm has a market capitalization of $227.61 billion, a price-to-earnings ratio of 34.75, a P/E/G ratio of 2.21 and a beta of 1.22.

Salesforce (NYSE:CRM) last released its quarterly earnings results on Wednesday, September 3rd. The CRM provider reported $2.91 earnings per share for the quarter, beating the consensus estimate of $2.78 by $0.13. The firm had revenue of $10.24 billion for the quarter, compared to analysts’ expectations of $10.14 billion. Salesforce had a return on equity of 13.27% and a net margin of 16.87%.The company’s revenue was up 9.8% compared to the same quarter last year. During the same quarter last year, the firm posted $2.56 EPS. Salesforce has set its FY 2026 guidance at 11.330-11.370 EPS. Q3 2026 guidance at 2.840-2.860 EPS. On average, research analysts expect that Salesforce Inc. will post 7.46 EPS for the current fiscal year.

Salesforce Dividend Announcement

The business also recently announced a quarterly dividend, which will be paid on Thursday, October 9th. Shareholders of record on Wednesday, September 17th will be given a dividend of $0.416 per share. The ex-dividend date is Wednesday, September 17th. This represents a $1.66 annualized dividend and a yield of 0.7%. Salesforce’s payout ratio is presently 24.13%.

Insider Buying and Selling

In other news, CEO Marc Benioff sold 2,250 shares of the stock in a transaction on Wednesday, July 16th. The shares were sold at an average price of $257.02, for a total value of $578,295.00. Following the transaction, the chief executive officer owned 11,911,571 shares of the company’s stock, valued at $3,061,511,978.42. This represents a 0.02% decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this link. Also, Director David Blair Kirk acquired 3,400 shares of the stock in a transaction dated Tuesday, September 9th. The shares were bought at an average price of $254.66 per share, for a total transaction of $865,844.00. Following the transaction, the director owned 3,824 shares in the company, valued at approximately $973,819.84. This represents a 801.89% increase in their position. The disclosure for this purchase can be found here. In the last three months, insiders sold 75,077 shares of company stock valued at $19,099,953. Corporate insiders own 3.00% of the company’s stock.

Analyst Upgrades and Downgrades

CRM has been the topic of a number of recent analyst reports. The Goldman Sachs Group raised their price target on shares of Salesforce from $340.00 to $385.00 and gave the company a “buy” rating in a research report on Thursday, May 29th. Bank of America decreased their price objective on shares of Salesforce from $350.00 to $325.00 and set a “buy” rating for the company in a research note on Tuesday, August 26th. Westpark Capital restated a “buy” rating and issued a $320.00 target price on shares of Salesforce in a research note on Wednesday, May 28th. Oppenheimer reduced their target price on Salesforce from $370.00 to $315.00 and set an “outperform” rating for the company in a report on Tuesday, August 26th. Finally, Macquarie reiterated a “neutral” rating and set a $290.00 price target on shares of Salesforce in a report on Thursday, September 4th. One equities research analyst has rated the stock with a Strong Buy rating, twenty-six have issued a Buy rating, ten have assigned a Hold rating and one has issued a Sell rating to the company’s stock. According to MarketBeat.com, Salesforce has a consensus rating of “Moderate Buy” and a consensus target price of $332.58.

About Salesforce

Salesforce, Inc provides Customer Relationship Management (CRM) technology that brings companies and customers together worldwide. The company's service includes sales to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and artificial intelligence, and deliver quotes, contracts, and invoices; and service that enables companies to deliver trusted and highly personalized customer support at scale.