Baozun Inc. (NASDAQ:BZUN) shares gapped up before the market opened on Monday . The stock had previously closed at $27.51, but opened at $28.22. Baozun shares last traded at $29.76, with a volume of 3469800 shares.

A number of research analysts recently issued reports on the company. Zacks Investment Research lowered Baozun from a “hold” rating to a “sell” rating in a report on Tuesday, November 28th. Vetr raised Baozun from a “buy” rating to a “strong-buy” rating and set a $39.68 target price on the stock in a report on Tuesday, October 17th. Finally, Bank of America lifted their target price on Baozun from $34.00 to $38.00 and gave the stock a “buy” rating in a report on Monday, September 11th. One analyst has rated the stock with a sell rating, one has given a hold rating, two have given a buy rating and two have issued a strong buy rating to the stock. The stock currently has an average rating of “Buy” and a consensus target price of $36.54.

The company has a market capitalization of $1,739.68, a price-to-earnings ratio of 86.57 and a beta of 4.43.

A number of large investors have recently added to or reduced their stakes in BZUN. Tairen Capital Ltd increased its stake in Baozun by 94.6% in the 2nd quarter. Tairen Capital Ltd now owns 1,777,650 shares of the technology company’s stock worth $21,456,000 after purchasing an additional 864,041 shares in the last quarter. TB Alternative Assets Ltd. purchased a new position in Baozun in the 3rd quarter worth about $44,810,000. Ariose Capital Management Ltd purchased a new position in Baozun in the 3rd quarter worth about $30,886,000. Harvest Fund Management Co. Ltd increased its stake in Baozun by 78.2% in the 2nd quarter. Harvest Fund Management Co. Ltd now owns 790,142 shares of the technology company’s stock worth $17,517,000 after purchasing an additional 346,861 shares in the last quarter. Finally, Franklin Resources Inc. purchased a new position in Baozun in the 2nd quarter worth about $16,599,000. 38.35% of the stock is currently owned by hedge funds and other institutional investors.

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Baozun Company Profile

Baozun Inc is a brand e-commerce solutions company. The Company is engaged in providing end-to-end e-commerce solutions, including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment.

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