Autobytel (NASDAQ: AUTO) is one of 39 publicly-traded companies in the “Advertising & Marketing” industry, but how does it contrast to its rivals? We will compare Autobytel to related businesses based on the strength of its profitability, risk, dividends, institutional ownership, analyst recommendations, earnings and valuation.


This table compares Autobytel and its rivals’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Autobytel 1.51% 7.53% 5.71%
Autobytel Competitors -10.78% -9.82% -3.76%

Volatility & Risk

Autobytel has a beta of 1.01, indicating that its share price is 1% more volatile than the S&P 500. Comparatively, Autobytel’s rivals have a beta of 1.17, indicating that their average share price is 17% more volatile than the S&P 500.

Analyst Recommendations

This is a breakdown of recent ratings and recommmendations for Autobytel and its rivals, as reported by

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Autobytel 0 1 1 0 2.50
Autobytel Competitors 48 441 895 16 2.63

Autobytel currently has a consensus target price of $12.00, suggesting a potential upside of 60.00%. As a group, “Advertising & Marketing” companies have a potential upside of 18.29%. Given Autobytel’s higher probable upside, analysts clearly believe Autobytel is more favorable than its rivals.

Insider & Institutional Ownership

57.2% of Autobytel shares are owned by institutional investors. Comparatively, 59.1% of shares of all “Advertising & Marketing” companies are owned by institutional investors. 20.7% of Autobytel shares are owned by insiders. Comparatively, 22.7% of shares of all “Advertising & Marketing” companies are owned by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Earnings and Valuation

This table compares Autobytel and its rivals gross revenue, earnings per share and valuation.

Gross Revenue NetIncome Price/Earnings Ratio
Autobytel $156.68 million $3.87 million 44.12
Autobytel Competitors $2.71 billion $171.61 million -330.91

Autobytel’s rivals have higher revenue and earnings than Autobytel. Autobytel is trading at a higher price-to-earnings ratio than its rivals, indicating that it is currently more expensive than other companies in its industry.


Autobytel rivals beat Autobytel on 8 of the 13 factors compared.

Autobytel Company Profile

AutoWeb, Inc., formerly Autobytel Inc., is an automotive marketing services company that assists automotive retail dealers and automotive manufacturers market and sell new and used vehicles to consumers through the programs for online lead referrals, dealer marketing products and services, and online advertising programs and mobile products. The Company operates through providing automotive marketing services segment. Its consumer-facing automotive Websites, including Website, provide consumers with information and tools to aid them with the automotive purchase decisions and ability to submit inquiries requesting dealers to contact the consumers regarding purchasing or leasing vehicles. Its AutoWeb pay-per-click advertising marketplace program uses technology to refer consumer traffic to dealers and manufacturer Websites.

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