AON (NYSE: AON) is one of 19 public companies in the “Insurance agents, brokers, & service” industry, but how does it weigh in compared to its peers? We will compare AON to related businesses based on the strength of its earnings, analyst recommendations, valuation, profitability, dividends, institutional ownership and risk.

Insider & Institutional Ownership

84.6% of AON shares are held by institutional investors. Comparatively, 60.5% of shares of all “Insurance agents, brokers, & service” companies are held by institutional investors. 0.4% of AON shares are held by company insiders. Comparatively, 20.3% of shares of all “Insurance agents, brokers, & service” companies are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock will outperform the market over the long term.

Analyst Recommendations

This is a summary of recent ratings for AON and its peers, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
AON 0 7 5 0 2.42
AON Competitors 185 677 765 39 2.39

AON currently has a consensus price target of $170.44, suggesting a potential upside of 2.28%. As a group, “Insurance agents, brokers, & service” companies have a potential upside of 9.85%. Given AON’s peers higher probable upside, analysts clearly believe AON has less favorable growth aspects than its peers.

Volatility and Risk

AON has a beta of 0.94, meaning that its share price is 6% less volatile than the S&P 500. Comparatively, AON’s peers have a beta of 0.85, meaning that their average share price is 15% less volatile than the S&P 500.

Valuation and Earnings

This table compares AON and its peers top-line revenue, earnings per share (EPS) and valuation.

Gross Revenue Net Income Price/Earnings Ratio
AON $10.77 billion $1.13 billion 20.42
AON Competitors $13.74 billion $1.05 billion 34.26

AON’s peers have higher revenue, but lower earnings than AON. AON is trading at a lower price-to-earnings ratio than its peers, indicating that it is currently more affordable than other companies in its industry.


This table compares AON and its peers’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
AON 10.53% 43.49% 7.53%
AON Competitors 7.10% 18.06% 9.00%


AON pays an annual dividend of $1.60 per share and has a dividend yield of 1.0%. AON pays out 19.6% of its earnings in the form of a dividend. As a group, “Insurance agents, brokers, & service” companies pay a dividend yield of 1.6% and pay out 31.8% of their earnings in the form of a dividend. AON has raised its dividend for 7 consecutive years.


AON peers beat AON on 8 of the 15 factors compared.

AON Company Profile

Aon plc, a professional services firm, provides advisory and solutions based on risk, retirement, and health to clients. It offers commercial risk solutions, including retail brokerage, cyber, and global risk consulting solutions, as well as acts as a captive insurance provider; and health solutions, such as health and benefits brokerages, and health care exchanges. The company also provides reinsurance solutions, such as treaty and facultative reinsurance, as well as investment banking services, including mergers and acquisition, capital raising, strategic advisory, restructuring, and recapitalization services; insurance-linked securities; and corporate finance advisory services, capital markets solutions, and risk management products. In addition, it develops, markets, and administers customized insurance programs and specialty market solutions for organizations, and their members or affiliates; operates the Global Risk Insight Platform, which provides data, analytics, engagement, and consulting services; and offers ReView that provides advisory, analysis, and benchmarking services to help reinsurers. Aon plc was founded in 1919 and is headquartered in London, the United Kingdom.

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