Honda Motor (NYSE: HMC) and Rev Group (NASDAQ:REVG) are both auto/tires/trucks companies, but which is the better business? We will compare the two businesses based on the strength of their analyst recommendations, profitability, dividends, earnings, valuation, institutional ownership and risk.


Honda Motor pays an annual dividend of $0.75 per share and has a dividend yield of 2.7%. Rev Group does not pay a dividend. Honda Motor pays out 22.9% of its earnings in the form of a dividend. Honda Motor has raised its dividend for 3 consecutive years.

Institutional and Insider Ownership

2.6% of Honda Motor shares are owned by institutional investors. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.


This table compares Honda Motor and Rev Group’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Honda Motor 4.58% 8.57% 3.44%
Rev Group 1.25% 6.72% 2.58%

Analyst Ratings

This is a summary of recent ratings and recommmendations for Honda Motor and Rev Group, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Honda Motor 0 3 2 0 2.40
Rev Group 0 3 7 0 2.70

Honda Motor currently has a consensus price target of $35.00, indicating a potential upside of 27.92%. Rev Group has a consensus price target of $32.38, indicating a potential upside of 34.90%. Given Rev Group’s stronger consensus rating and higher possible upside, analysts plainly believe Rev Group is more favorable than Honda Motor.

Valuation & Earnings

This table compares Honda Motor and Rev Group’s revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio EBITDA Earnings Per Share Price/Earnings Ratio
Honda Motor $128.93 billion 0.38 $12.12 billion $3.28 8.34
Rev Group $2.06 billion 0.74 $94.96 million N/A N/A

Honda Motor has higher revenue and earnings than Rev Group.


Honda Motor beats Rev Group on 8 of the 14 factors compared between the two stocks.

Honda Motor Company Profile

Honda Motor Co., Ltd. (Honda) develops, manufactures and markets motorcycles, automobiles and power products across the world. The Company’s segments include Motorcycle Business, Automobile business, Financial services business, and Power product and other businesses. The Company produces a range of motorcycles, with engine displacement ranging from the 50 cubic centimeters class to the 1,800 cubic centimeters class. Its automobiles use gasoline engines of three, four or six cylinder, diesel engines, gasoline-electric hybrid systems and gasoline-electric plug-in hybrid systems. Honda offers a range of financial services to its customers and dealers through finance subsidiaries in countries, including Japan, the United States, Canada, the United Kingdom, Germany, Brazil and Thailand. Honda manufactures a range of power products, including general-purpose engines, generators, water pumps, lawn mowers, riding mowers, grass cutters, brush cutters, tillers and snow blowers.

Rev Group Company Profile

REV Group, Inc. is a designer, manufacturer and distributor of specialty vehicles and related aftermarket parts and services. The Company operates through three segments: Fire & Emergency, Commercial and Recreation. The Company provides customized vehicle solutions for applications, including essential needs (ambulances, fire apparatus, school buses, mobility vans and municipal transit buses), industrial and commercial (terminal trucks, cut-away buses and street sweepers) and consumer leisure (recreational vehicles (RVs) and luxury buses). The Fire & Emergency segment manufactures a range of fire apparatus and ambulance products. The Commercial segment manufactures transit and shuttle buses, Type A school buses, mobility vans, and other specialty vehicles, including sweepers and terminal trucks distributed both through dealers and direct. The Recreation segment manufactures motorized RV products sold to brand-loyal, repeat customers who purchase through dealers.

Receive News & Ratings for Honda Motor Company Ltd. Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Honda Motor Company Ltd. and related companies with Analyst Ratings Network's FREE daily email newsletter.