Amazon.com, Inc. $AMZN Stake Increased by Diversify Wealth Management LLC

Diversify Wealth Management LLC grew its stake in shares of Amazon.com, Inc. (NASDAQ:AMZN) by 3.4% during the 4th quarter, HoldingsChannel.com reports. The institutional investor owned 112,711 shares of the e-commerce giant’s stock after buying an additional 3,747 shares during the period. Amazon.com accounts for 1.3% of Diversify Wealth Management LLC’s portfolio, making the stock its 8th largest position. Diversify Wealth Management LLC’s holdings in Amazon.com were worth $27,344,000 at the end of the most recent reporting period.

Several other institutional investors and hedge funds have also recently made changes to their positions in AMZN. Fairway Wealth LLC increased its position in shares of Amazon.com by 113.2% during the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock valued at $25,000 after purchasing an additional 60 shares during the last quarter. Sellwood Investment Partners LLC bought a new position in shares of Amazon.com during the 3rd quarter valued at about $27,000. MilWealth Group LLC increased its position in shares of Amazon.com by 79.0% during the 4th quarter. MilWealth Group LLC now owns 179 shares of the e-commerce giant’s stock valued at $41,000 after purchasing an additional 79 shares during the last quarter. Bridge Generations Wealth Management LLC increased its position in shares of Amazon.com by 2,330.0% during the 3rd quarter. Bridge Generations Wealth Management LLC now owns 243 shares of the e-commerce giant’s stock valued at $53,000 after purchasing an additional 233 shares during the last quarter. Finally, Cooksen Wealth LLC increased its position in shares of Amazon.com by 23.5% during the 2nd quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock valued at $54,000 after purchasing an additional 47 shares during the last quarter. Hedge funds and other institutional investors own 72.20% of the company’s stock.

Analyst Ratings Changes

Several brokerages have recently commented on AMZN. Stifel Nicolaus set a $319.00 price objective on Amazon.com and gave the company a “buy” rating in a research report on Thursday, April 30th. DZ Bank boosted their price target on shares of Amazon.com from $295.00 to $320.00 and gave the stock a “buy” rating in a research note on Monday, May 4th. DA Davidson boosted their price target on shares of Amazon.com from $175.00 to $250.00 and gave the stock a “neutral” rating in a research note on Thursday, April 30th. Argus reissued a “buy” rating and issued a $325.00 price target on shares of Amazon.com in a research note on Friday, February 6th. Finally, JPMorgan Chase & Co. boosted their price target on shares of Amazon.com from $280.00 to $330.00 and gave the stock an “overweight” rating in a research note on Thursday, April 30th. Fifty-seven research analysts have rated the stock with a Buy rating and three have issued a Hold rating to the company’s stock. According to data from MarketBeat.com, the stock has an average rating of “Moderate Buy” and an average price target of $312.83.

Amazon.com Price Performance

AMZN opened at $270.64 on Friday. The stock’s 50 day simple moving average is $245.38 and its 200 day simple moving average is $232.61. The company has a debt-to-equity ratio of 0.27, a current ratio of 1.18 and a quick ratio of 1.01. Amazon.com, Inc. has a 1 year low of $196.00 and a 1 year high of $278.56. The firm has a market cap of $2.91 trillion, a price-to-earnings ratio of 32.37, a PEG ratio of 2.03 and a beta of 1.46.

Amazon.com (NASDAQ:AMZN) last posted its quarterly earnings results on Wednesday, April 29th. The e-commerce giant reported $2.78 earnings per share (EPS) for the quarter, topping the consensus estimate of $1.63 by $1.15. Amazon.com had a return on equity of 19.92% and a net margin of 12.22%.The business had revenue of $181.52 billion for the quarter, compared to analyst estimates of $177.28 billion. During the same period last year, the company earned $1.59 EPS. Amazon.com’s revenue for the quarter was up 16.6% compared to the same quarter last year. As a group, analysts predict that Amazon.com, Inc. will post 7.71 earnings per share for the current year.

Key Headlines Impacting Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Truist raised its price target on Amazon and reiterated a buy rating, signaling confidence that the stock still has room to climb from current levels.
• Positive Sentiment: Amazon’s investment in Anthropic is drawing attention after the AI startup’s valuation surged, with several reports noting that Amazon benefits as Anthropic grows and that the relationship could become an increasingly valuable long-term asset for AWS.
• Positive Sentiment: Snowflake’s $6 billion AWS commitment and strong earnings have highlighted continued enterprise demand for Amazon Web Services, supporting the view that Amazon’s cloud business remains a key growth engine.
• Positive Sentiment: Multiple stories emphasized Amazon’s AI momentum, including AWS’s fastest growth in 15 quarters and plans to expand Bedrock with more advanced model offerings, reinforcing expectations that AI will keep driving revenue and margin expansion.
• Positive Sentiment: Prominent investors and commentators, including Cathie Wood and Jim Cramer, were cited as bullish on Amazon, which can help sentiment around the stock. Article: Jim Cramer Explains One of the Reasons “Amazon Stock Has Been Going Ever Higher”
• Neutral Sentiment: Amazon shut down an internal AI leaderboard after employees exaggerated usage scores, a sign the company is trying to control AI spending and improve discipline rather than a direct business setback. Article: Amazon says it shut down a token leaderboard: ‘Don’t use AI just to use AI’
• Neutral Sentiment: Coverage around Amazon nearing the $3 trillion market-cap milestone and outperforming since earnings is supportive, but it mostly reflects momentum already built into the stock rather than a new catalyst.
• Negative Sentiment: Australia’s competition regulator sued Amazon’s local unit over children’s backpacks lacking required battery warning labels, adding a regulatory overhang.
• Negative Sentiment: Blue Origin’s rocket explosion created a negative headline for Jeff Bezos’s broader empire, though the direct impact on Amazon is limited.
• Negative Sentiment: Some commentary also raised concerns about rising AI capital spending and margin pressure, which could matter if Amazon’s infrastructure buildout accelerates faster than monetization.

Insiders Place Their Bets

In other Amazon.com news, SVP David Zapolsky sold 9,270 shares of the stock in a transaction that occurred on Friday, May 22nd. The stock was sold at an average price of $268.53, for a total value of $2,489,273.10. Following the completion of the sale, the senior vice president owned 41,190 shares in the company, valued at approximately $11,060,750.70. This trade represents a 18.37% decrease in their position. The transaction was disclosed in a filing with the SEC, which can be accessed through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Andrew R. Jassy sold 20,000 shares of the stock in a transaction that occurred on Thursday, May 21st. The stock was sold at an average price of $263.42, for a total value of $5,268,400.00. Following the completion of the sale, the chief executive officer owned 2,205,766 shares of the company’s stock, valued at approximately $581,042,879.72. This trade represents a 0.90% decrease in their position. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last quarter, insiders have sold 195,774 shares of company stock worth $51,552,494. Insiders own 8.90% of the company’s stock.

Amazon.com Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.