Zeta Global (NYSE:ZETA) Stock Bumped Up to “Strong-Buy” by Zacks Research

Zacks Research upgraded shares of Zeta Global (NYSE:ZETA) from a hold rating to a strong-buy rating in a research report report published on Wednesday,Zacks reports.

Several other equities research analysts have also issued reports on ZETA. Morgan Stanley increased their target price on shares of Zeta Global from $25.00 to $33.00 and gave the stock an “equal weight” rating in a report on Wednesday. Freedom Capital downgraded shares of Zeta Global from a “strong-buy” rating to a “hold” rating in a report on Thursday, August 6th. New Street Research set a $38.00 price target on shares of Zeta Global in a report on Friday, October 9th. DA Davidson upped their price target on shares of Zeta Global from $36.00 to $38.00 and gave the stock a “buy” rating in a research report on Tuesday, October 6th. Finally, Citigroup increased their price objective on shares of Zeta Global from $35.00 to $38.00 and gave the stock a “buy” rating in a research note on Tuesday. One equities research analyst has rated the stock with a Strong Buy rating, twelve have given a Buy rating, two have assigned a Hold rating and one has given a Sell rating to the company’s stock. According to data from MarketBeat, the company currently has an average rating of “Moderate Buy” and a consensus target price of $38.25.

Zeta Global Stock Performance

NYSE:ZETA opened at $37.35 on Wednesday. The company has a debt-to-equity ratio of 0.24, a quick ratio of 2.38 and a current ratio of 2.30. The stock has a 50-day simple moving average of $32.06 and a two-hundred day simple moving average of $23.06. The firm has a market capitalization of $9.37 billion, a PE ratio of 266.78, a P/E/G ratio of 3.59 and a beta of 1.25. Zeta Global has a 52-week low of $14.36 and a 52-week high of $38.46.

Zeta Global (NYSE:ZETA) last posted its quarterly earnings data on Monday, November 9th. The company reported $0.38 EPS for the quarter, topping the consensus estimate of $0.28 by $0.10. Zeta Global had a return on equity of 10.87% and a net margin of 2.30%. The firm had revenue of $492.66 million for the quarter, compared to the consensus estimate of $471.08 million. During the same quarter last year, the company earned $0.18 earnings per share. The business’s revenue for the quarter was up 46.1% compared to the same quarter last year. Analysts forecast that Zeta Global will post 0.28 EPS for the current year.

Institutional Inflows and Outflows

Several hedge funds and other institutional investors have recently made changes to their positions in the stock. MGO One Seven LLC increased its position in Zeta Global by 2.8% during the third quarter. MGO One Seven LLC now owns 11,089 shares of the company’s stock valued at $350,000 after acquiring an additional 299 shares during the last quarter. Financial Management Professionals Inc. grew its stake in Zeta Global by 45.0% in the third quarter. Financial Management Professionals Inc. now owns 1,025 shares of the company’s stock worth $32,000 after purchasing an additional 318 shares in the last quarter. Integrated Wealth Concepts LLC grew its position in shares of Zeta Global by 4.3% during the 2nd quarter. Integrated Wealth Concepts LLC now owns 11,262 shares of the company’s stock worth $222,000 after buying an additional 469 shares in the last quarter. Versant Capital Management Inc increased its position in Zeta Global by 54.9% during the 3rd quarter. Versant Capital Management Inc now owns 1,340 shares of the company’s stock valued at $42,000 after purchasing an additional 475 shares during the period. Finally, Bessemer Group Inc. lifted its holdings in Zeta Global by 50.9% during the third quarter. Bessemer Group Inc. now owns 1,778 shares of the company’s stock worth $56,000 after buying an additional 600 shares during the period. Institutional investors own 87.75% of the company’s stock.

Zeta Global News Roundup

Investors following ZETA have been watching these news items:

• Positive Sentiment: Q3 results and raised outlook provide the clearest catalyst. Zeta beat earnings and revenue estimates, with AI adoption, customer growth and greater platform use supporting demand. It raised its 2026 revenue guidance to $1.855 billion; requests for proposals more than doubled year over year in Q3. ZETA Q3 Earnings & Revenues Beat Estimates Zeta Global: 3 Key Takeaways for Long-Term Investors
• Positive Sentiment: AI adoption and cash generation support the growth case. Recent coverage highlights rising use of Zeta’s Athena AI platform, accelerating organic growth and strong cash flow—factors that could sustain expansion if execution continues. Is ZETA a Buy as Growth Surges While Its Valuation Stays Expensive?
• Negative Sentiment: Valuation and execution remain risks. Coverage warns that Zeta’s premium valuation leaves less room for disappointment if growth or AI monetization slows. Morgan Stanley maintained an Equal Weight rating despite raising its price target to $33, below the share price cited in the report. Valuation and Growth Risks Morgan Stanley Rating and Price Target

Zeta Global Company Profile

Zeta Global is a marketing technology company that helps businesses use consumer data and artificial intelligence to plan and deliver digital marketing. Its platform combines data, analytics and campaign tools to help organizations identify audiences and engage customers throughout the marketing lifecycle. The company’s products support marketing activities such as customer acquisition, engagement and retention across channels including email, mobile, social media and the web. Zeta’s offerings include its Zeta Marketing Platform and the Zeta Data Cloud, which help clients manage audience insights and coordinate campaigns.