Amazon.com (NASDAQ:AMZN) Stock Gets Price Target Trim from Wells Fargo & Company

Amazon.com (NASDAQ:AMZN) had its target price reduced by Wells Fargo & Company from $329.00 to $326.00 in a research note published on Friday morning,Benzinga reports. They currently have an overweight rating on the e-commerce giant’s stock.

Several other equities research analysts have also recently weighed in on AMZN. Evercore reiterated an “outperform” rating on shares of Amazon.com in a report on Friday. Mizuho boosted their price target on Amazon.com from $330.00 to $335.00 and gave the stock an “outperform” rating in a research report on Friday. Citizens Jmp decreased their target price on shares of Amazon.com from $315.00 to $275.00 and set a “market outperform” rating on the stock in a research report on Friday. Pivotal Research reaffirmed a “buy” rating and issued a $333.00 price target (up from $320.00) on shares of Amazon.com in a report on Friday, July 31st. Finally, Roth Capital reiterated a “buy” rating and issued a $325.00 price target on shares of Amazon.com in a research report on Monday, August 3rd. One research analyst has rated the stock with a Strong Buy rating, fifty-six have assigned a Buy rating and three have assigned a Hold rating to the company. According to data from MarketBeat, the company has a consensus rating of “Moderate Buy” and an average price target of $320.86.

Amazon.com Price Performance

NASDAQ:AMZN opened at $240.35 on Friday. The company has a market cap of $2.59 trillion, a PE ratio of 19.43, a P/E/G ratio of 1.86 and a beta of 1.49. The firm’s 50 day simple moving average is $254.28 and its 200 day simple moving average is $243.09. The company has a debt-to-equity ratio of 0.28, a current ratio of 0.99 and a quick ratio of 0.82. Amazon.com has a one year low of $196.00 and a one year high of $287.20.

Amazon.com (NASDAQ:AMZN) last posted its earnings results on Thursday, October 29th. The e-commerce giant reported $1.89 EPS for the quarter, missing analysts’ consensus estimates of $1.97 by ($0.08). The firm had revenue of $201.94 billion for the quarter, compared to the consensus estimate of $202.22 billion. Amazon.com had a net margin of 16.90% and a return on equity of 15.72%. The firm’s revenue was up 12.1% compared to the same quarter last year. During the same quarter in the prior year, the company posted $1.95 earnings per share. On average, research analysts anticipate that Amazon.com will post 8.00 earnings per share for the current year.

Insider Activity

In related news, CEO Douglas J. Herrington sold 1,000 shares of the firm’s stock in a transaction on Thursday, October 1st. The stock was sold at an average price of $251.50, for a total value of $251,500.00. Following the completion of the transaction, the chief executive officer directly owned 474,681 shares of the company’s stock, valued at $119,382,271.50. This trade represents a 0.21% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, SVP David Zapolsky sold 9,258 shares of the firm’s stock in a transaction that occurred on Monday, August 24th. The shares were sold at an average price of $259.77, for a total value of $2,404,950.66. Following the completion of the sale, the senior vice president directly owned 41,190 shares of the company’s stock, valued at approximately $10,699,926.30. The trade was a 18.35% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold 70,589 shares of company stock valued at $18,302,125 in the last three months. Company insiders own 8.90% of the company’s stock.

Institutional Investors Weigh In On Amazon.com

A number of institutional investors have recently bought and sold shares of AMZN. Red Crane Wealth Management LLC lifted its stake in Amazon.com by 2.3% during the first quarter. Red Crane Wealth Management LLC now owns 1,663 shares of the e-commerce giant’s stock worth $346,000 after purchasing an additional 38 shares in the last quarter. Stegent Equity Advisors Inc. increased its stake in shares of Amazon.com by 2.7% in the third quarter. Stegent Equity Advisors Inc. now owns 1,462 shares of the e-commerce giant’s stock worth $364,000 after acquiring an additional 39 shares during the last quarter. Robinson Smith Wealth Advisors LLC lifted its stake in Amazon.com by 0.7% during the first quarter. Robinson Smith Wealth Advisors LLC now owns 5,509 shares of the e-commerce giant’s stock worth $1,147,000 after purchasing an additional 40 shares during the period. Sfam LLC lifted its stake in Amazon.com by 3.4% in the first quarter. Sfam LLC now owns 1,224 shares of the e-commerce giant’s stock valued at $255,000 after buying an additional 40 shares in the last quarter. Finally, Measured Risk Portfolios Inc. raised its position in shares of Amazon.com by 3.4% in the 1st quarter. Measured Risk Portfolios Inc. now owns 1,206 shares of the e-commerce giant’s stock valued at $251,000 after buying an additional 40 shares in the last quarter. Hedge funds and other institutional investors own 72.20% of the company’s stock.

Trending Headlines about Amazon.com

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: AWS growth accelerated significantly. Amazon Web Services revenue rose 39% to approximately $46 billion, its fastest growth in nearly five years. Management said AWS could grow more than 40% annually in 2027 and 2028, supported by AI demand, a large backlog and rising cloud workloads. Analysts including JPMorgan, Canaccord, Monness and RBC maintained bullish ratings or targets, viewing AWS as a potential long-term, trillion-dollar business. AWS growth hits 39 percent
• Positive Sentiment: Amazon continues expanding its AI and adjacent businesses. The company plans to sell its Trainium AI chips externally by late 2027, while Amazon Pharmacy users increased more than 60% year over year and Prime Video reportedly reached profitability. Management also highlighted longer-term opportunities in retail automation, satellite internet and AI infrastructure. Amazon Trainium AI chips
• Neutral Sentiment: Analyst sentiment remains broadly constructive, but targets were trimmed. Several firms reaffirmed Buy or Outperform ratings, with targets generally well above the current trading level. However, Wells Fargo, Morgan Stanley, Wedbush, Scotiabank, Cantor Fitzgerald and others lowered targets, signaling reduced near-term confidence after the earnings release. Amazon price target changes
• Negative Sentiment: Amazon missed both major Q3 estimates. Earnings per share came in at $1.89 versus roughly $1.97–$2.01 expected, while revenue was $201.94 billion compared with about $202.2 billion anticipated. Fourth-quarter revenue guidance was also viewed as soft, raising concerns about holiday-season retail demand. Amazon fourth-quarter guidance
• Negative Sentiment: AI investment is pressuring cash flow and leverage. Amazon spent about $77 billion on property and equipment in Q3 and continues targeting approximately $220 billion in 2026 capital expenditures. Trailing free cash flow fell to a $42.4 billion deficit, while long-term debt increased substantially. Investors are questioning when the spending will generate adequate returns, overshadowing AWS’s strong growth. Amazon AI spending concerns
• Negative Sentiment: Broader technology-sector weakness amplified the selling. Amazon’s report contributed to a wider Nasdaq decline as investors reconsidered whether massive AI infrastructure spending across Big Tech can produce timely profits. Concerns about AI-related debt, cash burn and valuation affected sentiment beyond Amazon itself. Nasdaq and AI spending concerns

About Amazon.com

Amazon.com, Inc is a global technology and e-commerce company founded by Jeff Bezos in 1994. Originally launched as an online bookstore, the company has expanded into a broad digital marketplace offering consumer products across numerous categories, including electronics, household goods, apparel, groceries and other merchandise. Amazon also sells products under its own brands and provides logistics, fulfillment and delivery services that support its retail operations and third-party sellers.

The company’s principal businesses include online and physical retail, Amazon Web Services (AWS), digital advertising, subscription services and consumer technology.