Netflix, Inc. $NFLX Stock Sold by Pinnacle Wealth Planning Services Inc.

Pinnacle Wealth Planning Services Inc. reduced its holdings in shares of Netflix, Inc. (NASDAQ:NFLX) by 28.1% in the 3rd quarter, according to the company in its most recent filing with the Securities & Exchange Commission. The fund owned 27,327 shares of the Internet television network’s stock after selling 10,672 shares during the quarter. Pinnacle Wealth Planning Services Inc.’s holdings in Netflix were worth $1,901,000 at the end of the most recent reporting period.

Other institutional investors and hedge funds have also modified their holdings of the company. BlackRock Inc. bought a new position in Netflix in the second quarter valued at about $24,902,221,000. Bank of New York Mellon Corp acquired a new position in Netflix during the second quarter worth about $1,906,482,000. Legal & General Group Plc acquired a new position in Netflix during the second quarter worth about $1,886,526,000. Mitsubishi UFJ Asset Management Co. Ltd. bought a new position in shares of Netflix in the second quarter worth about $1,481,303,000. Finally, Assenagon Asset Management S.A. lifted its holdings in shares of Netflix by 194.9% in the third quarter. Assenagon Asset Management S.A. now owns 16,111,438 shares of the Internet television network’s stock worth $1,121,034,000 after acquiring an additional 10,647,803 shares during the last quarter. 80.93% of the stock is currently owned by institutional investors.

Key Headlines Impacting Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Netflix exceeded third-quarter earnings expectations, reporting $0.87 in EPS versus the $0.82 consensus estimate. Revenue reached $12.87 billion, up 11.9% year over year, while management expects operating margins to expand to 31.5% in 2026 from 29.5% in 2025. Netflix and ServiceNow Have Fallen More Than 30%
• Positive Sentiment: Netflix’s advertising business remains a potential growth driver, with advertising revenue expected to increase more than 80% in 2026. Bullish analysts also point to strong free cash flow, a healthy balance sheet, international growth and ongoing margin expansion as support for the long-term investment case. Netflix’s Advertising Business Expands Rapidly
• Neutral Sentiment: Netflix is preparing to release The Altruists, a dramatization of the FTX collapse featuring actor Anthony Boyle as Sam Bankman-Fried. The series could provide additional attention and engagement, although its direct financial impact is uncertain. Sam Bankman-Fried Wrote to Actor Portraying Him
• Neutral Sentiment: A director sold 17,980 shares worth approximately $1.15 million under a pre-arranged Rule 10b5-1 plan. The transaction reduced his holdings by 18.4%, but its planned nature makes it a limited signal of management sentiment. Netflix Director SEC Filing
• Negative Sentiment: The primary pressure on NFLX is weaker fourth-quarter revenue guidance and evidence that growth is moderating. Investors viewed the outlook as disappointing despite the EPS beat, prompting a sharp selloff and pushing the stock near its lowest level since 2024. Netflix Is Making Big Changes
• Negative Sentiment: Netflix’s advertising rollout has faced delays, and its approximately $2 billion 2026 advertising-revenue forecast has been viewed as a reduction from earlier expectations. Competition from YouTube and other streaming platforms is raising questions about whether Netflix can sustain ad momentum. Netflix Advertising Momentum
• Negative Sentiment: Reports that viewers are watching less Netflix have intensified concerns about engagement, cultural relevance and competition from short-form video. Needham downgraded the stock to Hold and Wolfe Research to Peer Perform, while several firms lowered price targets. ETF selling has added to near-term technical pressure. Netflix Stock Falls on Report That Viewers Watch Less

Insider Transactions at Netflix

In other news, Director Bradford L. Smith sold 17,980 shares of the stock in a transaction dated Monday, October 26th. The stock was sold at an average price of $64.03, for a total value of $1,151,259.40. Following the completion of the sale, the director owned 79,690 shares of the company’s stock, valued at approximately $5,102,550.70. This represents a 18.41% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CFO Spencer Neumann sold 9,248 shares of the firm’s stock in a transaction dated Monday, August 10th. The stock was sold at an average price of $75.79, for a total value of $700,905.92. Following the transaction, the chief financial officer owned 73,787 shares of the company’s stock, valued at $5,592,316.73. This trade represents a 11.14% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. In the last three months, insiders have sold 197,025 shares of company stock worth $14,283,453. 1.24% of the stock is currently owned by insiders.

Analyst Upgrades and Downgrades

A number of research firms have recently weighed in on NFLX. TD Cowen restated a “buy” rating and issued a $100.00 price target on shares of Netflix in a research note on Wednesday, October 21st. Citizens Jmp reiterated a “market perform” rating on shares of Netflix in a research report on Wednesday, October 21st. KeyCorp lowered their price objective on shares of Netflix from $92.00 to $85.00 and set an “overweight” rating for the company in a research report on Tuesday, October 13th. Oppenheimer reissued an “outperform” rating and issued a $80.00 price objective (down from $85.00) on shares of Netflix in a research note on Wednesday, October 21st. Finally, Itau BBA Securities dropped their price objective on shares of Netflix from $151.40 to $96.00 and set an “outperform” rating for the company in a research note on Wednesday, August 5th. Two research analysts have rated the stock with a Strong Buy rating, thirty-five have assigned a Buy rating, seventeen have given a Hold rating and two have given a Sell rating to the company. Based on data from MarketBeat, the company has an average rating of “Moderate Buy” and an average price target of $89.14.

Netflix Stock Performance

Shares of Netflix stock opened at $61.99 on Thursday. The company has a quick ratio of 1.07, a current ratio of 1.07 and a debt-to-equity ratio of 0.43. Netflix, Inc. has a twelve month low of $61.51 and a twelve month high of $116.73. The stock has a market cap of $254.55 billion, a price-to-earnings ratio of 17.92, a P/E/G ratio of 0.96 and a beta of 1.62. The company’s fifty day moving average is $73.40 and its 200 day moving average is $81.85.

Netflix (NASDAQ:NFLX) last posted its quarterly earnings data on Tuesday, October 20th. The Internet television network reported $0.87 earnings per share for the quarter, beating analysts’ consensus estimates of $0.82 by $0.05. The business had revenue of $12.87 billion during the quarter, compared to the consensus estimate of $12.87 billion. Netflix had a return on equity of 42.69% and a net margin of 29.69%. Netflix’s quarterly revenue was up 11.9% on a year-over-year basis. During the same period in the prior year, the business posted $0.59 earnings per share. Sell-side analysts forecast that Netflix, Inc. will post 3.59 EPS for the current year.

Netflix Company Profile

Netflix, Inc (NASDAQ:NFLX) is a global entertainment company that provides subscription-based streaming services. Its platform offers a broad selection of television series, films, documentaries, stand-up specials and other programming, including content produced by Netflix and licensed from third-party studios and creators.

The company also develops and distributes original productions under the Netflix brand and has expanded into additional entertainment offerings, including mobile and cloud-based games in select markets and live programming.