Hasbro (NASDAQ:HAS) Hits New 1-Year High – Here’s Why

Shares of Hasbro, Inc. (NASDAQ:HAS) reached a new 52-week high during mid-day trading on Monday. The company traded as high as $118.35 and last traded at $118.7590, with a volume of 83,307 shares trading hands. The stock had previously closed at $117.44.

More Hasbro News

Here are the key news stories impacting Hasbro this week:

• Positive Sentiment: Hasbro appointed Dan Ayoub president of Wizards of the Coast and Hasbro Digital Games, effective November 2. Ayoub is a 25-year video-game veteran and former Halo studio leader; investors may view his appointment as a potential catalyst for improving Hasbro’s digital gaming strategy and monetization of franchises such as Dungeons & Dragons and Magic: The Gathering. Hasbro Names Dan Ayoub President of Wizards of the Coast and Hasbro Digital Games
• Positive Sentiment: Hasbro launched a new Play-Doh YouTube series for preschoolers, extending the brand into digital entertainment and potentially supporting engagement, licensing, and product sales. Hasbro Announces New Original YouTube Series, Play-Doh with Margo
• Positive Sentiment: The company is promoting new Game of Life Jr. content and a limited-edition adult holiday Monopoly collection, providing fresh product and collector-focused opportunities ahead of the holiday season. Hasbro Launches Adult Holiday Collector Monopoly
• Neutral Sentiment: Analyst commentary has highlighted Hasbro as a bullish stock, but these opinions are sentiment-driven and do not represent new company guidance or a change in fundamentals. Hasbro Highlighted as a Zacks Bull
• Negative Sentiment: Coverage of Hasbro’s relocation from Pawtucket to Boston-area offices remains critical, with CEO Chris Cocks citing food-delivery conditions and access to talent among the reasons. The controversy could weigh on corporate reputation, though it is unlikely to materially affect near-term earnings. Hasbro Boss Cites Cold Delivery Food and Talent Pool

Analysts Set New Price Targets

Several equities analysts have recently commented on HAS shares. Wall Street Zen cut shares of Hasbro from a “buy” rating to a “hold” rating in a report on Saturday, August 1st. Roth Capital restated a “buy” rating on shares of Hasbro in a research note on Wednesday, October 21st. Argus increased their target price on Hasbro from $90.00 to $105.00 and gave the company a “buy” rating in a research note on Thursday, July 23rd. JPMorgan Chase & Co. decreased their price target on shares of Hasbro from $125.00 to $111.00 and set an “overweight” rating on the stock in a research report on Wednesday, July 22nd. Finally, DA Davidson lowered their price objective on Hasbro from $100.00 to $95.00 and set a “neutral” rating on the stock in a research report on Wednesday, July 22nd. One equities research analyst has rated the stock with a Strong Buy rating, thirteen have given a Buy rating and two have given a Hold rating to the company. Based on data from MarketBeat.com, the company currently has a consensus rating of “Moderate Buy” and a consensus target price of $114.07.

Hasbro Trading Up 0.3%

The stock has a fifty day moving average of $94.85 and a two-hundred day moving average of $91.89.

Hasbro (NASDAQ:HAS) last posted its quarterly earnings data on Tuesday, October 20th. The company reported $2.90 EPS for the quarter, topping analysts’ consensus estimates of $1.86 by $1.04. The business had revenue of $1.60 billion during the quarter, compared to analyst estimates of $1.48 billion. Hasbro’s revenue for the quarter was up 15.0% compared to the same quarter last year. During the same period in the prior year, the firm posted $1.68 EPS. Equities analysts anticipate that Hasbro, Inc. will post 6.69 earnings per share for the current fiscal year.

Hasbro Announces Dividend

The business also recently disclosed a quarterly dividend, which will be paid on Wednesday, December 2nd. Investors of record on Wednesday, November 18th will be given a $0.70 dividend. This represents a $2.80 annualized dividend and a yield of 2.4%. The ex-dividend date is Wednesday, November 18th.

Insider Transactions at Hasbro

In other Hasbro news, CFO Gina M. Goetter sold 8,265 shares of the firm’s stock in a transaction that occurred on Friday, July 31st. The shares were sold at an average price of $93.96, for a total value of $776,579.40. Following the transaction, the chief financial officer directly owned 79,839 shares of the company’s stock, valued at approximately $7,501,672.44. This trade represents a 9.38% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, insider Holly Barbacovi sold 5,057 shares of Hasbro stock in a transaction on Monday, August 31st. The stock was sold at an average price of $94.20, for a total value of $476,369.40. Following the sale, the insider directly owned 37,486 shares of the company’s stock, valued at approximately $3,531,181.20. This trade represents a 11.89% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Over the last three months, insiders sold 19,472 shares of company stock worth $1,824,293. 0.71% of the stock is owned by insiders.

Institutional Investors Weigh In On Hasbro

Several hedge funds have recently bought and sold shares of HAS. Mather Group LLC. lifted its holdings in shares of Hasbro by 19.9% during the 3rd quarter. Mather Group LLC. now owns 704 shares of the company’s stock valued at $62,000 after purchasing an additional 117 shares in the last quarter. Marathon Mission Inc. boosted its holdings in shares of Hasbro by 1.4% in the 2nd quarter. Marathon Mission Inc. now owns 9,152 shares of the company’s stock valued at $756,000 after buying an additional 128 shares during the last quarter. Severin Investments LLC grew its stake in shares of Hasbro by 3.1% in the first quarter. Severin Investments LLC now owns 4,595 shares of the company’s stock valued at $430,000 after buying an additional 137 shares in the last quarter. Root Financial Partners LLC grew its stake in shares of Hasbro by 21.3% in the first quarter. Root Financial Partners LLC now owns 780 shares of the company’s stock valued at $73,000 after buying an additional 137 shares in the last quarter. Finally, Tema ETFs LLC grew its stake in shares of Hasbro by 7.1% in the second quarter. Tema ETFs LLC now owns 2,183 shares of the company’s stock valued at $180,000 after buying an additional 145 shares in the last quarter. 91.83% of the stock is currently owned by institutional investors and hedge funds.

Hasbro Company Profile

Hasbro, Inc is a global branded entertainment company that develops and markets toys, games, entertainment experiences and consumer products. Its portfolio includes well-known brands such as Monopoly, Play-Doh, Transformers, Nerf, My Little Pony, Dungeons & Dragons and Magic: The Gathering.

The company serves consumers through a range of channels, including retail, e-commerce, digital gaming, entertainment content and licensing. Hasbro also works with third-party partners to extend its brands into film and television, apparel, publishing and other consumer products.