Wix.com (NASDAQ:WIX) Price Target Raised to $80.00

Wix.com (NASDAQ:WIX) had its price objective boosted by Cantor Fitzgerald from $65.00 to $80.00 in a report released on Wednesday, Marketbeat Ratings reports. The brokerage currently has an overweight rating on the information services provider’s stock.

WIX has been the subject of several other reports. Evercore set a $95.00 price objective on shares of Wix.com in a research report on Tuesday. Weiss Ratings downgraded Wix.com from a “sell (d+)” rating to a “sell (d)” rating in a report on Friday, May 29th. Bank of America decreased their price target on Wix.com from $136.00 to $109.00 and set a “buy” rating on the stock in a research note on Tuesday, April 21st. Wells Fargo & Company lowered their price target on Wix.com from $47.00 to $46.00 and set an “equal weight” rating for the company in a report on Thursday, July 16th. Finally, Needham & Company LLC restated a “buy” rating and set a $80.00 price objective on shares of Wix.com in a research report on Wednesday. Eleven analysts have rated the stock with a Buy rating, nine have assigned a Hold rating and two have issued a Sell rating to the company. According to data from MarketBeat.com, the stock has a consensus rating of “Hold” and a consensus price target of $91.10.

Wix.com Stock Down 1.1%

WIX stock opened at $60.20 on Wednesday. The company’s 50-day moving average price is $50.82 and its two-hundred day moving average price is $66.97. The firm has a market cap of $3.51 billion, a P/E ratio of -17.01, a P/E/G ratio of 172.17 and a beta of 0.90. Wix.com has a 12 month low of $40.16 and a 12 month high of $190.93.

Wix.com (NASDAQ:WIX) last issued its quarterly earnings results on Tuesday, August 4th. The information services provider reported $1.39 earnings per share for the quarter, topping analysts’ consensus estimates of $1.13 by $0.26. The company had revenue of $563.06 million during the quarter, compared to the consensus estimate of $552.56 million. Wix.com had a negative net margin of 8.19% and a negative return on equity of 1.61%. The firm’s quarterly revenue was up 14.9% on a year-over-year basis. During the same quarter in the prior year, the firm posted $2.28 EPS. Equities analysts predict that Wix.com will post 0.04 EPS for the current year.

Institutional Inflows and Outflows

Institutional investors have recently modified their holdings of the stock. Hsbc Holdings PLC boosted its holdings in shares of Wix.com by 11,894.0% during the 1st quarter. Hsbc Holdings PLC now owns 3,529,474 shares of the information services provider’s stock valued at $318,676,000 after acquiring an additional 3,500,047 shares in the last quarter. Ameriprise Financial Inc. increased its holdings in Wix.com by 879.0% in the 2nd quarter. Ameriprise Financial Inc. now owns 2,031,591 shares of the information services provider’s stock worth $321,926,000 after purchasing an additional 1,824,070 shares in the last quarter. Wellington Management Group LLP increased its holdings in Wix.com by 90.4% in the 3rd quarter. Wellington Management Group LLP now owns 3,390,589 shares of the information services provider’s stock worth $602,270,000 after purchasing an additional 1,609,989 shares in the last quarter. Diamond Hill Capital Management Inc. bought a new position in Wix.com in the fourth quarter valued at about $150,622,000. Finally, Atreides Management LP bought a new position in Wix.com in the fourth quarter valued at about $129,598,000. 81.52% of the stock is currently owned by institutional investors and hedge funds.

Key Stories Impacting Wix.com

Here are the key news stories impacting Wix.com this week:

• Positive Sentiment: Wix’s recent quarterly results exceeded expectations, with adjusted EPS of $1.39 versus the $1.13 consensus estimate and revenue of $563.1 million compared with $552.6 million expected. Revenue increased 14.9% year over year. Wix.com Shares Up 14.6% Following Strong Earnings
• Positive Sentiment: Analysts at Needham, Cantor Fitzgerald and Benchmark reiterated favorable views or projected meaningful upside, providing support after Wix’s 21.3% July rebound. Wix.com Earns Buy Rating from Needham
• Positive Sentiment: Investor-focused coverage highlighted stronger Self Creators growth and demand for Wix’s Base44 artificial-intelligence product. Management is targeting approximately 60% non-GAAP gross margins for Base44 in the second half of 2026, although broader revenue growth guidance remains in the low-to-mid teens. Wix Targets Base44 Gross Margin
• Neutral Sentiment: Analysts and market commentary remain focused on whether Base44 demand and lower AI inference costs can offset increased marketing spending and softness among Wix Partners, potentially delaying operating-margin expansion. Wix Q2 Results Put Base44 Growth and Margin Reinvestment in Focus
• Negative Sentiment: Multiple law firms announced or promoted a securities class action covering investors who purchased Wix securities from February 19, 2025, through May 12, 2026. The lawsuits allege investors were harmed by disclosures involving Wix’s AI competitiveness, Base44 costs and Wix Harmony. The lead-plaintiff application deadline is September 22, 2026. The allegations have not been proven. Kaplan Fox Class Action Notice

About Wix.com

Wix.com Ltd. operates a cloud-based platform that enables individuals and businesses to create, manage and develop professional web presences through an intuitive drag-and-drop interface. The company’s software-as-a-service model provides hosting, customizable templates and a range of design tools, eliminating the need for coding expertise. Users can choose from a variety of premium plans to access custom domains, enhanced storage, and advanced performance features tailored to personal projects, small businesses and online storefronts.

Beyond its core website builder, Wix offers a suite of complementary services designed to support digital growth and marketing.