Janney Montgomery Scott LLC boosted its holdings in Ulta Beauty Inc. (NASDAQ:ULTA – Free Report) by 97.3% in the first quarter, according to its most recent Form 13F filing with the SEC. The fund owned 35,739 shares of the specialty retailer’s stock after purchasing an additional 17,625 shares during the period. Janney Montgomery Scott LLC owned about 0.08% of Ulta Beauty worth $18,681,000 at the end of the most recent reporting period.
Other hedge funds and other institutional investors also recently bought and sold shares of the company. Focus Partners Wealth lifted its stake in Ulta Beauty by 231.6% during the first quarter. Focus Partners Wealth now owns 3,744 shares of the specialty retailer’s stock worth $1,372,000 after purchasing an additional 2,615 shares during the last quarter. Intech Investment Management LLC raised its holdings in shares of Ulta Beauty by 48.9% during the first quarter. Intech Investment Management LLC now owns 4,795 shares of the specialty retailer’s stock worth $1,758,000 after purchasing an additional 1,574 shares during the period. Sivia Capital Partners LLC bought a new position in shares of Ulta Beauty in the 2nd quarter worth about $466,000. Jump Financial LLC bought a new position in shares of Ulta Beauty in the 2nd quarter worth about $1,196,000. Finally, Daiwa Securities Group Inc. boosted its holdings in shares of Ulta Beauty by 0.9% in the 2nd quarter. Daiwa Securities Group Inc. now owns 7,475 shares of the specialty retailer’s stock valued at $3,497,000 after buying an additional 70 shares during the period. 90.39% of the stock is currently owned by hedge funds and other institutional investors.
Ulta Beauty Stock Down 1.8%
NASDAQ:ULTA opened at $450.98 on Wednesday. The company’s 50 day moving average is $499.42 and its 200-day moving average is $575.33. Ulta Beauty Inc. has a 12 month low of $443.60 and a 12 month high of $714.97. The firm has a market cap of $19.39 billion, a price-to-earnings ratio of 16.91, a P/E/G ratio of 1.43 and a beta of 0.86.
Analysts Set New Price Targets
Several equities analysts have recently commented on the company. Wedbush started coverage on Ulta Beauty in a report on Monday, April 20th. They set an “outperform” rating for the company. Guggenheim assumed coverage on Ulta Beauty in a report on Monday, April 20th. They issued a “buy” rating on the stock. UBS Group reduced their price target on shares of Ulta Beauty from $810.00 to $735.00 and set a “buy” rating for the company in a report on Wednesday, June 3rd. Morgan Stanley decreased their price objective on Ulta Beauty from $700.00 to $630.00 and set an “overweight” rating for the company in a report on Wednesday, June 3rd. Finally, Loop Capital reiterated a “hold” rating and issued a $550.00 target price on shares of Ulta Beauty in a research report on Wednesday, June 3rd. One research analyst has rated the stock with a Strong Buy rating, nineteen have issued a Buy rating, six have issued a Hold rating and one has assigned a Sell rating to the stock. According to data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and an average price target of $638.09.
Check Out Our Latest Stock Report on ULTA
Key Stories Impacting Ulta Beauty
Here are the key news stories impacting Ulta Beauty this week:
- Positive Sentiment: Ulta is highlighting the strength of its customer base, with management saying more than 95% of sales come from loyalty members. The company is using AI and loyalty data to personalize shopping, deepen engagement, and improve its digital experience, which supports customer retention and long-term sales. Article Title
- Positive Sentiment: Ulta’s loyalty program remains a key competitive advantage, helping the retailer target personalized offers and keep customers spending within its ecosystem. That kind of recurring engagement can help offset a tougher retail backdrop. Article Title
- Neutral Sentiment: Some coverage was purely promotional or brand-focused, including a story about a new K-beauty-inspired cushion foundation available at Ulta, which may help traffic but is unlikely to move the stock on its own. Article Title
- Neutral Sentiment: Another article noted one of Ulta’s busiest stores is in South Texas, which is a positive store-level anecdote but not a major market-moving catalyst. Article Title
- Negative Sentiment: Target is replacing Ulta shop-in-shop locations with its own Beauty Studio in more than 600 stores, reinforcing that the Ulta-Target partnership is ending and removing a source of distribution and brand visibility. Investors may see this as a headwind for future sales growth. Article Title
- Negative Sentiment: Additional reporting on the Target-Ulta breakup likely keeps attention on the loss of the shop-in-shop partnership, which may pressure sentiment even as Ulta emphasizes its own standalone digital and loyalty strengths. Article Title
Insider Transactions at Ulta Beauty
In other news, Director George R. Mrkonic, Jr. sold 383 shares of the company’s stock in a transaction that occurred on Monday, June 15th. The stock was sold at an average price of $475.84, for a total value of $182,246.72. Following the sale, the director directly owned 2,404 shares in the company, valued at approximately $1,143,919.36. This represents a 13.74% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is accessible through this link. 0.39% of the stock is owned by company insiders.
Ulta Beauty Profile
Ulta Beauty, Inc (NASDAQ: ULTA) is a U.S.-based specialty retailer and beauty services provider focused on cosmetics, fragrance, skin care, hair care, bath and body, and beauty tools. The company operates a dual-format business that combines brick-and-mortar retail stores with an e-commerce platform, offering a broad assortment of national, prestige and mass-market brands alongside its own private-label products. In many locations Ulta also provides full-service salon treatments, positioning the company as a one-stop destination for product discovery and in-store services.
The retailer’s product mix spans color cosmetics, haircare and styling products, skin and body care, fragrance, and accessories, catering to a wide range of consumer preferences and price points.
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