River Street Advisors LLC Buys Shares of 15,274 Netflix, Inc. $NFLX

River Street Advisors LLC purchased a new stake in Netflix, Inc. (NASDAQ:NFLX) during the first quarter, according to the company in its most recent disclosure with the SEC. The firm purchased 15,274 shares of the Internet television network’s stock, valued at approximately $1,469,000.

Several other institutional investors and hedge funds have also made changes to their positions in the business. Checchi Capital Advisers LLC grew its holdings in Netflix by 875.7% in the 4th quarter. Checchi Capital Advisers LLC now owns 31,143 shares of the Internet television network’s stock valued at $2,920,000 after buying an additional 27,951 shares during the period. Contravisory Investment Management Inc. grew its stake in shares of Netflix by 837.2% during the fourth quarter. Contravisory Investment Management Inc. now owns 111,380 shares of the Internet television network’s stock valued at $10,443,000 after acquiring an additional 99,496 shares in the last quarter. BNC Wealth Management LLC increased its stake in shares of Netflix by 991.3% in the fourth quarter. BNC Wealth Management LLC now owns 41,229 shares of the Internet television network’s stock worth $3,866,000 after buying an additional 37,451 shares during the last quarter. Crew Capital Management Ltd lifted its holdings in Netflix by 1,021.9% during the 4th quarter. Crew Capital Management Ltd now owns 9,031 shares of the Internet television network’s stock worth $847,000 after buying an additional 8,226 shares during the last quarter. Finally, Family Capital Trust Co increased its stake in Netflix by 20,869.5% during the fourth quarter. Family Capital Trust Co now owns 27,470 shares of the Internet television network’s stock valued at $2,576,000 after purchasing an additional 27,339 shares during the last quarter. 80.93% of the stock is owned by institutional investors and hedge funds.

Analyst Ratings Changes

NFLX has been the topic of several analyst reports. Seaport Research Partners raised their price target on shares of Netflix from $115.00 to $119.00 and gave the company a “buy” rating in a research note on Friday, April 17th. The Goldman Sachs Group lowered Netflix from a “neutral” rating to an “underweight” rating in a report on Thursday, June 18th. Wedbush restated an “outperform” rating and issued a $118.00 price target on shares of Netflix in a research report on Thursday, April 16th. Jefferies Financial Group decreased their price objective on Netflix from $128.00 to $110.00 and set a “buy” rating on the stock in a report on Wednesday, June 10th. Finally, Raymond James Financial reaffirmed a “market perform” rating on shares of Netflix in a report on Thursday, May 14th. Two investment analysts have rated the stock with a Strong Buy rating, thirty-three have given a Buy rating, sixteen have assigned a Hold rating and one has assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, the company currently has an average rating of “Moderate Buy” and a consensus target price of $114.26.

Trending Headlines about Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: Netflix is leaning harder into AI-driven personalization, creator tools, and ad-tech, which could improve engagement, reduce churn, and support higher monetization over time. Netflix Bets Bigger on AI Strategy: Can It Strengthen User Retention?
• Positive Sentiment: Investors also appear encouraged by Netflix’s growing push into live sports and events, plus AI initiatives, which could strengthen user retention and widen the company’s growth runway. Why is Netflix stock rising 5% on Friday?
• Positive Sentiment: Netflix’s monthly subscriber churn remains relatively low at about 2%, suggesting the platform is still retaining customers better than peers even as competition stays intense. Netflix Monthly Subscriber Churn Still Best At 2%
• Positive Sentiment: Netflix’s recent ad-tech partnership with Omnicom Media adds another potential revenue lever by bringing more personalized ads onto the platform. Netflix (NFLX) Teams Up With Omnicom Media To Bring AI Ads Onto The Platform
• Neutral Sentiment: Analysts are looking ahead to next month’s earnings report, with expectations for modest profit growth; that keeps attention on execution rather than creating a clear near-term surprise. What to Expect From Netflix’s Next Quarterly Earnings Report
• Negative Sentiment: The stock is still under heavy technical pressure, with reports noting it has fallen sharply from its peak and hit a weak technical level, which may keep some investors cautious. Netflix Stock Plunges 45% From Peak, Hit Worst Technical Level in Four Years
• Negative Sentiment: Several recent stories also highlight that NFLX remains well below its prior highs and faces lingering negative sentiment, suggesting sentiment-driven volatility may continue. Netflix Stock Craters To Lowest Level In 20 Months

Netflix Stock Up 4.1%

NASDAQ:NFLX opened at $73.81 on Friday. Netflix, Inc. has a one year low of $70.86 and a one year high of $134.12. The company has a debt-to-equity ratio of 0.43, a current ratio of 1.41 and a quick ratio of 1.41. The firm’s 50 day simple moving average is $85.69 and its 200 day simple moving average is $89.00. The company has a market cap of $310.80 billion, a PE ratio of 23.84, a P/E/G ratio of 0.90 and a beta of 1.50.

Netflix (NASDAQ:NFLX) last released its quarterly earnings data on Thursday, April 16th. The Internet television network reported $1.23 earnings per share for the quarter, topping the consensus estimate of $0.76 by $0.47. Netflix had a net margin of 28.52% and a return on equity of 40.92%. The firm had revenue of $12.25 billion for the quarter, compared to the consensus estimate of $12.17 billion. During the same quarter in the prior year, the company posted $6.61 earnings per share. The business’s revenue was up 16.2% on a year-over-year basis. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. On average, research analysts anticipate that Netflix, Inc. will post 3.6 earnings per share for the current year.

Insider Buying and Selling at Netflix

In related news, insider David A. Hyman sold 5,722 shares of the firm’s stock in a transaction that occurred on Tuesday, May 5th. The shares were sold at an average price of $88.08, for a total transaction of $503,993.76. Following the completion of the sale, the insider owned 316,100 shares of the company’s stock, valued at $27,842,088. This trade represents a 1.78% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, CFO Spencer Adam Neumann sold 9,253 shares of Netflix stock in a transaction that occurred on Thursday, May 7th. The stock was sold at an average price of $88.95, for a total transaction of $823,054.35. Following the completion of the sale, the chief financial officer directly owned 73,787 shares of the company’s stock, valued at approximately $6,563,353.65. This trade represents a 11.14% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Over the last quarter, insiders sold 1,349,019 shares of company stock valued at $123,105,721. 1.24% of the stock is currently owned by insiders.

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.