Recent Research Analysts’ Ratings Changes for Alphabet (GOOGL)

A number of firms have modified their ratings and price targets on shares of Alphabet (NASDAQ: GOOGL) recently:

• 5/29/2026 – Alphabet was given a new $430.00 price target by Truist Financial Corporation. They now have a “buy” rating on the stock.
• 5/29/2026 – Alphabet had its “buy” rating reaffirmed by Barclays PLC.
• 5/21/2026 – Alphabet had its “neutral” rating reaffirmed by Rosenblatt Securities. They now have a $393.00 price target on the stock.
• 5/20/2026 – Alphabet had its “overweight” rating reaffirmed by Wells Fargo & Company. They now have a $435.00 price target on the stock, up from $427.00.
• 5/20/2026 – Alphabet had its “market outperform” rating reaffirmed by Citizens Jmp. They now have a $515.00 price target on the stock.
• 5/20/2026 – Alphabet had its “overweight” rating reaffirmed by KeyCorp. They now have a $425.00 price target on the stock.
• 5/20/2026 – Alphabet had its “buy” rating reaffirmed by Jefferies Financial Group Inc..
• 5/20/2026 – Alphabet had its “neutral” rating reaffirmed by UBS Group AG.
• 5/20/2026 – Alphabet had its “buy” rating reaffirmed by Needham & Company LLC. They now have a $450.00 price target on the stock.
• 5/18/2026 – Alphabet had its price target raised by Arete Research from $405.00 to $425.00. They now have a “buy” rating on the stock.
• 5/15/2026 – Alphabet had its price target raised by Loop Capital from $355.00 to $490.00. They now have a “buy” rating on the stock.
• 5/15/2026 – Alphabet had its price target raised by Oppenheimer Holdings, Inc. from $425.00 to $445.00. They now have an “outperform” rating on the stock.
• 5/7/2026 – Alphabet had its price target raised by Dbs Bank from $400.00 to $460.00.
• 5/6/2026 – Alphabet had its price target raised by Mizuho from $420.00 to $460.00. They now have an “outperform” rating on the stock.
• 5/5/2026 – Alphabet had its price target raised by President Capital from $375.00 to $465.00. They now have a “buy” rating on the stock.
• 5/5/2026 – Alphabet had its price target raised by Daiwa Securities Group Inc. from $380.00 to $445.00. They now have a “buy” rating on the stock.
• 5/4/2026 – Alphabet had its “outperform” rating reaffirmed by Citigroup Inc..
• 5/4/2026 – Alphabet was downgraded by Freedom Capital from “strong-buy” to “hold”.
• 5/4/2026 – Alphabet had its price target raised by Citizens Jmp from $385.00 to $515.00. They now have a “market outperform” rating on the stock.
• 5/4/2026 – Alphabet had its “buy” rating reaffirmed by JPMorgan Chase & Co..
• 5/4/2026 – Alphabet had its price target raised by New Street Research from $380.00 to $450.00. They now have a “buy” rating on the stock.
• 5/4/2026 – Alphabet had its price target raised by China Renaissance from $400.00 to $485.00. They now have a “buy” rating on the stock.
• 5/4/2026 – Alphabet had its “buy” rating reaffirmed by Jefferies Financial Group Inc..
• 5/2/2026 – Alphabet was upgraded by Wall Street Zen from “hold” to “buy”.
• 5/1/2026 – Alphabet had its price target raised by CICC Research from $388.00 to $407.91. They now have an “outperform” rating on the stock.
• 4/30/2026 – Alphabet had its “buy” rating reaffirmed by Roth Mkm.
• 4/30/2026 – Alphabet was given a new $425.00 price target by Royal Bank Of Canada. They now have an “outperform” rating on the stock.
• 4/30/2026 – Alphabet had its “market perform” rating reaffirmed by Sanford C. Bernstein. They now have a $390.00 price target on the stock, up from $345.00.
• 4/30/2026 – Alphabet had its “positive” rating reaffirmed by Susquehanna. They now have a $460.00 price target on the stock, up from $400.00.
• 4/30/2026 – Alphabet had its “overweight” rating reaffirmed by Piper Sandler. They now have a $425.00 price target on the stock, up from $395.00.
• 4/30/2026 – Alphabet had its “buy” rating reaffirmed by Guggenheim. They now have a $450.00 price target on the stock, up from $375.00.
• 4/30/2026 – Alphabet was given a new $410.00 price target by UBS Group AG. They now have a “neutral” rating on the stock.
• 4/30/2026 – Alphabet was given a new $425.00 price target by KeyCorp. They now have an “overweight” rating on the stock.
• 4/30/2026 – Alphabet was given a new $420.00 price target by Stifel Nicolaus. They now have a “buy” rating on the stock.
• 4/30/2026 – Alphabet was given a new $405.00 price target by Piper Sandler.
• 4/30/2026 – Alphabet had its “overweight” rating reaffirmed by Barclays PLC. They now have a $405.00 price target on the stock, up from $360.00.
• 4/30/2026 – Alphabet had its price target raised by BNP Paribas Exane from $390.00 to $420.00. They now have an “outperform” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Bank of America Corporation from $370.00 to $430.00. They now have a “buy” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Oppenheimer Holdings, Inc. from $360.00 to $425.00. They now have an “outperform” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Morgan Stanley from $330.00 to $375.00. They now have an “overweight” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Citigroup Inc. from $405.00 to $447.00. They now have a “buy” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Rothschild & Co Redburn from $390.00 to $430.00. They now have a “buy” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Canaccord Genuity Group Inc. from $415.00 to $450.00. They now have a “buy” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by BMO Capital Markets from $410.00 to $435.00. They now have an “outperform” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by The Goldman Sachs Group, Inc. from $400.00 to $450.00. They now have a “buy” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by HSBC Holdings plc from $385.00 to $435.00. They now have a “buy” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Evercore Inc from $400.00 to $420.00. They now have an “outperform” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by JPMorgan Chase & Co. from $395.00 to $460.00. They now have an “overweight” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by UBS Group AG from $375.00 to $410.00. They now have a “neutral” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Robert W. Baird from $380.00 to $400.00. They now have an “outperform” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Cantor Fitzgerald from $395.00 to $465.00. They now have an “overweight” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Rosenblatt Securities from $357.00 to $393.00. They now have a “neutral” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Truist Financial Corporation from $385.00 to $415.00. They now have a “buy” rating on the stock.
• 4/30/2026 – Alphabet had its price target raised by Needham & Company LLC from $400.00 to $450.00. They now have a “buy” rating on the stock.
• 4/28/2026 – Alphabet had its “buy” rating reaffirmed by Deutsche Bank Aktiengesellschaft.
• 4/27/2026 – Alphabet had its “buy” rating reaffirmed by Royal Bank Of Canada.
• 4/24/2026 – Alphabet had its “buy” rating reaffirmed by Jefferies Financial Group Inc..
• 4/24/2026 – Alphabet had its “buy” rating reaffirmed by Needham & Company LLC. They now have a $400.00 price target on the stock.
• 4/23/2026 – Alphabet had its “neutral” rating reaffirmed by Rosenblatt Securities. They now have a $357.00 price target on the stock.
• 4/22/2026 – Alphabet had its price target raised by BMO Capital Markets from $400.00 to $410.00. They now have an “outperform” rating on the stock.
• 4/21/2026 – Alphabet had its “neutral” rating reaffirmed by UBS Group AG. They now have a $375.00 price target on the stock, up from $348.00.
• 4/20/2026 – Alphabet had its “buy (b)” rating reaffirmed by Weiss Ratings.
• 4/20/2026 – Alphabet had its “buy” rating reaffirmed by JPMorgan Chase & Co..
• 4/20/2026 – Alphabet had its price target raised by Cantor Fitzgerald from $370.00 to $395.00. They now have an “overweight” rating on the stock.
• 4/20/2026 – Alphabet had its price target raised by KeyCorp from $370.00 to $380.00. They now have an “overweight” rating on the stock.
• 4/17/2026 – Alphabet had its price target raised by Dbs Bank from $360.00 to $400.00. They now have a “buy” rating on the stock.
• 4/15/2026 – Alphabet had its price target raised by Phillip Securities from $340.00 to $395.00. They now have a “moderate buy” rating on the stock.
• 4/14/2026 – Alphabet had its “buy” rating reaffirmed by Citigroup Inc.. They now have a $405.00 price target on the stock, up from $390.00.
• 4/13/2026 – Alphabet had its “market outperform” rating reaffirmed by Citizens Jmp. They now have a $385.00 price target on the stock.
• 4/13/2026 – Alphabet had its price target lowered by Stifel Nicolaus from $395.00 to $387.00. They now have a “buy” rating on the stock.
• 4/12/2026 – Alphabet was downgraded by Wall Street Zen from “buy” to “hold”.
• 4/10/2026 – Alphabet had its price target lowered by Wolfe Research from $390.00 to $360.00. They now have an “outperform” rating on the stock.
• 4/10/2026 – Alphabet had its price target raised by Mizuho from $410.00 to $420.00. They now have an “outperform” rating on the stock.
• 4/8/2026 – Alphabet had its “overweight” rating reaffirmed by Cantor Fitzgerald. They now have a $370.00 price target on the stock.
• 4/8/2026 – Alphabet had its “buy” rating reaffirmed by Needham & Company LLC. They now have a $400.00 price target on the stock.
• 4/4/2026 – Alphabet was upgraded by Wall Street Zen from “hold” to “buy”.
• 4/2/2026 – Alphabet had its price target lowered by Wells Fargo & Company from $397.00 to $361.00. They now have an “overweight” rating on the stock.

Alphabet Increases Dividend

The business also recently announced a quarterly dividend, which will be paid on Monday, June 15th. Stockholders of record on Monday, June 8th will be paid a dividend of $0.22 per share. This is an increase from Alphabet’s previous quarterly dividend of $0.21. This represents a $0.88 dividend on an annualized basis and a dividend yield of 0.2%. The ex-dividend date of this dividend is Monday, June 8th. Alphabet’s dividend payout ratio is presently 6.41%.

Insider Buying and Selling at Alphabet

In related news, Director Frances Arnold sold 102 shares of the company’s stock in a transaction dated Thursday, April 30th. The shares were sold at an average price of $371.00, for a total transaction of $37,842.00. Following the completion of the sale, the director owned 18,621 shares of the company’s stock, valued at approximately $6,908,391. This represents a 0.54% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. Also, insider John Kent Walker sold 8,993 shares of the company’s stock in a transaction dated Friday, March 27th. The shares were sold at an average price of $275.89, for a total transaction of $2,481,078.77. Following the sale, the insider directly owned 51,808 shares of the company’s stock, valued at approximately $14,293,309.12. This represents a 14.79% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. Over the last ninety days, insiders have sold 226,481 shares of company stock valued at $27,422,061. Corporate insiders own 11.61% of the company’s stock.

Alphabet Inc is the holding company created in 2015 to organize Google and a portfolio of businesses developing technologies beyond Google’s core internet services. Its principal operations are led by Google, which builds and operates consumer-facing products such as Google Search, YouTube, Android, Chrome, Gmail, Google Maps and Google Workspace, as well as advertising platforms (Google Ads and AdSense) that historically generate the majority of its revenue. Google also develops consumer hardware (Pixel phones, Nest smart-home devices, Chromecast) and developer and distribution platforms such as Google Play.

Beyond Google’s consumer and advertising businesses, Alphabet invests in enterprise and infrastructure offerings through Google Cloud, which provides cloud computing, data analytics and productivity services to businesses and institutions.