National CineMedia (NASDAQ:NCMI – Get Free Report) and QMMM (NASDAQ:QMMM – Get Free Report) are both business services companies, but which is the better investment? We will compare the two companies based on the strength of their earnings, institutional ownership, analyst recommendations, risk, valuation, dividends and profitability.
Earnings and Valuation
This table compares National CineMedia and QMMM”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| National CineMedia | $243.20 million | 1.28 | -$10.60 million | ($0.10) | -33.50 |
| QMMM | $2.70 million | 2,529.95 | -$1.58 million | N/A | N/A |
Volatility and Risk
National CineMedia has a beta of 1.36, meaning that its share price is 36% more volatile than the S&P 500. Comparatively, QMMM has a beta of 31.02, meaning that its share price is 3,002% more volatile than the S&P 500.
Analyst Ratings
This is a breakdown of recent ratings for National CineMedia and QMMM, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| National CineMedia | 0 | 3 | 3 | 0 | 2.50 |
| QMMM | 1 | 0 | 0 | 0 | 1.00 |
National CineMedia presently has a consensus price target of $5.38, suggesting a potential upside of 60.45%. Given National CineMedia’s stronger consensus rating and higher possible upside, analysts clearly believe National CineMedia is more favorable than QMMM.
Profitability
This table compares National CineMedia and QMMM’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| National CineMedia | -4.32% | -2.29% | -1.74% |
| QMMM | N/A | N/A | N/A |
Insider & Institutional Ownership
69.5% of National CineMedia shares are owned by institutional investors. 0.3% of National CineMedia shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.
About National CineMedia
National CineMedia, Inc., through its subsidiary, National CineMedia, LLC, operates cinema advertising network in North America. It engages in the sale of advertising to national, regional, and local businesses in Noovie, a cinema advertising and entertainment show seen on movie screens; and sells advertising on its Lobby Entertainment Network, a series of strategically-placed screens located in movie theater lobbies, as well as other forms of advertising and promotions in theatre lobbies. The company also sells online and mobile advertising through its Noovie Audience Accelerator product across a suite of Noovie digital properties, such as Name That Movie and Noovie Trivia app to reach entertainment audiences beyond the theater. It offers its services to third-party theater circuits under long-term network affiliate agreements. The company was incorporated in 2006 and is headquartered in Centennial, Colorado.
About QMMM
QMMM Holdings Ltd. engages in the provision of digital advertising services. It offers interactive design, animation, art-tech and virtual technologies used in commercial campaigns. It has worked with domestic and international banks, real estate developers, amusement parks, international athletic apparel, footwear brands, luxury cosmetic products, and international brands. The company was founded by Bun Kwai on July 29, 2022 and is headquartered in Hong Kong.
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