Insider Selling: MediaAlpha (NYSE:MAX) Insider Sells $55,709.00 in Stock

MediaAlpha, Inc. (NYSE:MAX) insider Steven Yi sold 5,650 shares of the company’s stock in a transaction dated Monday, March 9th. The stock was sold at an average price of $9.86, for a total transaction of $55,709.00. Following the completion of the sale, the insider directly owned 2,627,974 shares in the company, valued at $25,911,823.64. This represents a 0.21% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is available at this hyperlink.

Steven Yi also recently made the following trade(s):

• On Tuesday, March 10th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $9.75, for a total transaction of $39,000.00.
• On Tuesday, March 3rd, Steven Yi sold 8,000 shares of MediaAlpha stock. The stock was sold at an average price of $10.03, for a total transaction of $80,240.00.
• On Monday, March 2nd, Steven Yi sold 39,252 shares of MediaAlpha stock. The stock was sold at an average price of $9.99, for a total transaction of $392,127.48.
• On Wednesday, February 25th, Steven Yi sold 12,748 shares of MediaAlpha stock. The shares were sold at an average price of $9.69, for a total transaction of $123,528.12.
• On Monday, February 23rd, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $7.75, for a total transaction of $31,000.00.
• On Thursday, February 19th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $7.29, for a total transaction of $29,160.00.
• On Tuesday, February 17th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $7.16, for a total value of $28,640.00.
• On Wednesday, February 11th, Steven Yi sold 4,000 shares of MediaAlpha stock. The stock was sold at an average price of $7.99, for a total value of $31,960.00.
• On Monday, February 9th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $8.74, for a total value of $34,960.00.
• On Wednesday, February 4th, Steven Yi sold 4,000 shares of MediaAlpha stock. The shares were sold at an average price of $8.94, for a total value of $35,760.00.

MediaAlpha Trading Up 1.7%

MediaAlpha stock opened at $9.90 on Friday. The business’s fifty day simple moving average is $9.87 and its two-hundred day simple moving average is $11.37. MediaAlpha, Inc. has a 12 month low of $7.09 and a 12 month high of $13.92. The company has a market capitalization of $638.68 million, a price-to-earnings ratio of 25.39 and a beta of 1.30.

MediaAlpha (NYSE:MAX) last released its earnings results on Monday, February 23rd. The company reported $0.50 EPS for the quarter, topping analysts’ consensus estimates of $0.25 by $0.25. MediaAlpha had a negative return on equity of 132.73% and a net margin of 2.30%.The firm had revenue of $291.16 million for the quarter, compared to analysts’ expectations of $296.42 million. During the same period in the prior year, the firm posted $0.08 earnings per share. The company’s quarterly revenue was down 3.2% on a year-over-year basis. On average, equities research analysts predict that MediaAlpha, Inc. will post 0.48 EPS for the current year.

Wall Street Analyst Weigh In

A number of analysts have commented on the company. The Goldman Sachs Group reduced their target price on MediaAlpha from $13.50 to $11.50 and set a “neutral” rating for the company in a report on Tuesday, February 24th. Zacks Research raised MediaAlpha from a “strong sell” rating to a “strong-buy” rating in a report on Tuesday, February 24th. Royal Bank Of Canada reduced their price objective on MediaAlpha from $18.00 to $11.00 and set an “outperform” rating for the company in a report on Tuesday, February 24th. Keefe, Bruyette & Woods decreased their target price on MediaAlpha from $19.00 to $16.00 and set an “outperform” rating for the company in a research report on Tuesday, February 24th. Finally, JPMorgan Chase & Co. lowered their target price on shares of MediaAlpha from $15.00 to $11.00 and set an “overweight” rating on the stock in a research note on Tuesday, February 24th. One research analyst has rated the stock with a Strong Buy rating, five have issued a Buy rating and two have given a Hold rating to the company. Based on data from MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and an average target price of $14.58.

Institutional Trading of MediaAlpha

Several hedge funds have recently bought and sold shares of MAX. Pacer Advisors Inc. raised its stake in MediaAlpha by 6.7% during the 4th quarter. Pacer Advisors Inc. now owns 263,024 shares of the company’s stock worth $3,406,000 after acquiring an additional 16,597 shares during the period. Invesco Ltd. lifted its holdings in MediaAlpha by 32.1% during the fourth quarter. Invesco Ltd. now owns 26,024 shares of the company’s stock valued at $337,000 after purchasing an additional 6,319 shares in the last quarter. Mercer Global Advisors Inc. ADV boosted its position in shares of MediaAlpha by 32.1% in the fourth quarter. Mercer Global Advisors Inc. ADV now owns 16,960 shares of the company’s stock worth $220,000 after purchasing an additional 4,120 shares during the period. State of Tennessee Department of Treasury bought a new position in shares of MediaAlpha in the fourth quarter worth approximately $167,000. Finally, Mackenzie Financial Corp increased its stake in shares of MediaAlpha by 184.3% in the fourth quarter. Mackenzie Financial Corp now owns 42,975 shares of the company’s stock worth $559,000 after purchasing an additional 27,858 shares in the last quarter. Institutional investors own 64.39% of the company’s stock.

About MediaAlpha

MediaAlpha, Inc is a technology company that operates a real-time digital marketplace for the distribution of insurance and adjacent services. The company’s platform connects buyers—consumers seeking insurance policies—to sellers, including insurance carriers and distribution partners, through programmatic bidding and data-driven pricing. By leveraging transaction-level data and proprietary auction mechanics, MediaAlpha enables carriers to acquire customers more efficiently and at scale.

The firm offers a suite of products that help clients optimize marketing spend and improve conversion rates.