Zeta Global (NYSE:ZETA) Stock Price Expected to Rise, DA Davidson Analyst Says

Zeta Global (NYSE:ZETA) had its price target increased by equities researchers at DA Davidson from $29.00 to $30.00 in a research note issued on Thursday,Benzinga reports. The firm presently has a “buy” rating on the stock. DA Davidson’s target price would suggest a potential upside of 77.14% from the stock’s current price.

A number of other brokerages have also issued reports on ZETA. Bank of America increased their price target on Zeta Global from $28.00 to $30.00 and gave the company a “buy” rating in a research note on Tuesday, November 25th. William Blair restated an “outperform” rating on shares of Zeta Global in a report on Monday, November 24th. Citigroup initiated coverage on Zeta Global in a report on Friday, November 21st. They set a “buy” rating and a $26.00 target price on the stock. B. Riley Financial upped their price target on shares of Zeta Global from $29.00 to $30.00 and gave the company a “buy” rating in a report on Tuesday, November 25th. Finally, Weiss Ratings reaffirmed a “sell (d-)” rating on shares of Zeta Global in a research note on Wednesday, January 21st. Nine analysts have rated the stock with a Buy rating, three have assigned a Hold rating and one has assigned a Sell rating to the stock. According to data from MarketBeat, the stock currently has a consensus rating of “Moderate Buy” and a consensus target price of $29.00.

Zeta Global Trading Down 6.2%

Shares of NYSE:ZETA opened at $16.94 on Thursday. The company has a 50 day moving average of $19.20 and a 200-day moving average of $19.06. The company has a current ratio of 3.01, a quick ratio of 3.01 and a debt-to-equity ratio of 0.29. The firm has a market cap of $4.07 billion, a P/E ratio of -112.90, a P/E/G ratio of 1.65 and a beta of 1.26. Zeta Global has a twelve month low of $10.69 and a twelve month high of $24.90.

Insider Activity at Zeta Global

In related news, Director Jeanine Silberblatt sold 12,990 shares of the firm’s stock in a transaction that occurred on Friday, December 12th. The shares were sold at an average price of $19.34, for a total value of $251,226.60. Following the completion of the transaction, the director owned 57,850 shares of the company’s stock, valued at approximately $1,118,819. This trade represents a 18.34% decrease in their position. The transaction was disclosed in a document filed with the SEC, which is accessible through this hyperlink. Company insiders own 13.02% of the company’s stock.

Institutional Trading of Zeta Global

Several hedge funds and other institutional investors have recently modified their holdings of the business. Golden State Wealth Management LLC raised its position in Zeta Global by 2,000.0% during the second quarter. Golden State Wealth Management LLC now owns 1,680 shares of the company’s stock valued at $26,000 after buying an additional 1,600 shares during the period. Cornerstone Planning Group LLC grew its stake in Zeta Global by 3,150.0% during the 4th quarter. Cornerstone Planning Group LLC now owns 1,300 shares of the company’s stock valued at $26,000 after acquiring an additional 1,260 shares in the last quarter. DV Equities LLC purchased a new position in Zeta Global during the 4th quarter valued at about $29,000. Binnacle Investments Inc acquired a new position in shares of Zeta Global in the 3rd quarter valued at about $30,000. Finally, United Community Bank purchased a new stake in shares of Zeta Global in the fourth quarter worth approximately $31,000. Institutional investors and hedge funds own 87.75% of the company’s stock.

Zeta Global Company Profile

Zeta Global, founded in 2007 and headquartered in New York City, is a leading data-driven marketing technology company. The firm’s mission centers on helping brands acquire, grow and retain customers through a unified customer lifecycle management platform. Over the years, Zeta Global has built a reputation for leveraging big data and predictive analytics to power digital marketing programs across multiple channels.

At the core of Zeta’s offering is the Zeta Marketing Platform, which combines identity resolution, audience insights and real-time engagement capabilities.