Howard Capital Management Inc. Increases Stock Holdings in Amazon.com, Inc. $AMZN

Howard Capital Management Inc. increased its stake in Amazon.com, Inc. (NASDAQ:AMZN) by 11.1% in the 3rd quarter, according to the company in its most recent filing with the SEC. The institutional investor owned 271,271 shares of the e-commerce giant’s stock after acquiring an additional 27,052 shares during the quarter. Amazon.com makes up about 0.6% of Howard Capital Management Inc.’s portfolio, making the stock its 25th biggest holding. Howard Capital Management Inc.’s holdings in Amazon.com were worth $59,563,000 as of its most recent filing with the SEC.

A number of other large investors also recently added to or reduced their stakes in AMZN. Fairway Wealth LLC raised its position in shares of Amazon.com by 113.2% during the 3rd quarter. Fairway Wealth LLC now owns 113 shares of the e-commerce giant’s stock worth $25,000 after purchasing an additional 60 shares during the last quarter. Sellwood Investment Partners LLC purchased a new stake in Amazon.com during the 3rd quarter worth approximately $27,000. Cooksen Wealth LLC raised its holdings in shares of Amazon.com by 23.5% during the second quarter. Cooksen Wealth LLC now owns 247 shares of the e-commerce giant’s stock valued at $54,000 after acquiring an additional 47 shares during the last quarter. PayPay Securities Corp lifted its position in shares of Amazon.com by 62.3% in the third quarter. PayPay Securities Corp now owns 250 shares of the e-commerce giant’s stock valued at $55,000 after acquiring an additional 96 shares in the last quarter. Finally, Access Investment Management LLC acquired a new stake in shares of Amazon.com in the second quarter worth approximately $74,000. 72.20% of the stock is currently owned by institutional investors and hedge funds.

Insider Activity

In other news, CEO Douglas J. Herrington sold 4,784 shares of the firm’s stock in a transaction that occurred on Tuesday, February 17th. The shares were sold at an average price of $198.37, for a total value of $949,002.08. Following the completion of the transaction, the chief executive officer owned 512,109 shares of the company’s stock, valued at approximately $101,587,062.33. This trade represents a 0.93% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which can be accessed through the SEC website. Insiders have sold a total of 8,284 shares of company stock worth $1,740,052 over the last 90 days. 9.70% of the stock is currently owned by corporate insiders.

Key Amazon.com News

Here are the key news stories impacting Amazon.com this week:

• Positive Sentiment: Supreme Court tariff ruling lifts e‑commerce peers and helps Amazon by removing a policy headwind to cross‑border goods and pricing, supporting retail sales momentum. Amazon, Etsy, other e-commerce stocks pop after Supreme Court rules against Trump’s tariffs
• Positive Sentiment: Large cloud demand signal — analysis that Anthropic and other AI firms will pay tens of billions to cloud partners through 2029 boosts the AWS revenue outlook and supports upside for AMZN’s higher‑margin AWS segment. Anthropic to pay cloud partners $80B
• Positive Sentiment: Retail distribution wins — brands like Bath & Body Works launching official Amazon storefronts underscore continued marketplace monetization and third‑party logistics/fulfillment traction. Bath & Body Works launches on Amazon / related marketplace integrations
• Neutral Sentiment: Notable institutional flows are mixed — some prominent investors (Klarman, Pershing Square, others) have added positions while others trimmed; these large moves create headline volatility but are not a clear directional signal. Pershing Square boosts Amazon stake
• Neutral Sentiment: Insider disclosure — CEO Douglas Herrington sold a small block of shares; disclosure matters for transparency but the size is immaterial to overall insider ownership. SEC Form 4
• Negative Sentiment: AWS reliability concerns — multiple reports (FT/Reuters/Guardian) say at least two outages last year were linked to Amazon’s internal AI tools (Kiro), raising questions about operational risk as Amazon scales autonomous tooling. Amazon’s cloud unit hit by at least two outages involving AI tools, FT says
• Negative Sentiment: CapEx and valuation pressure — analyst notes and price‑target cuts are tied to Amazon’s planned ~$200B CapEx push for AI/data centers in 2026; the spending plan supports long‑term AWS growth but depresses near‑term free cash flow and multiples. Price targets cut as $200B CapEx plan weighs on sentiment
• Negative Sentiment: Legal risk — Washington Supreme Court ruled families can sue Amazon over sodium nitrite sales, creating litigation exposure and headline risk that can hit sentiment. Amazon can be sued over suicides linked to sodium nitrite, court rules

Amazon.com Stock Performance

NASDAQ:AMZN opened at $210.11 on Friday. Amazon.com, Inc. has a fifty-two week low of $161.38 and a fifty-two week high of $258.60. The company has a debt-to-equity ratio of 0.16, a quick ratio of 0.88 and a current ratio of 1.05. The company has a 50 day moving average price of $228.22 and a 200 day moving average price of $228.14. The stock has a market capitalization of $2.26 trillion, a P/E ratio of 29.30, a PEG ratio of 1.31 and a beta of 1.37.

Amazon.com (NASDAQ:AMZN) last posted its earnings results on Thursday, February 5th. The e-commerce giant reported $1.95 earnings per share (EPS) for the quarter, missing the consensus estimate of $1.97 by ($0.02). Amazon.com had a return on equity of 21.87% and a net margin of 10.83%.The firm had revenue of $213.39 billion for the quarter, compared to analyst estimates of $211.02 billion. During the same period in the previous year, the company posted $1.86 EPS. Amazon.com’s revenue was up 13.6% on a year-over-year basis. Equities research analysts forecast that Amazon.com, Inc. will post 6.31 EPS for the current year.

Wall Street Analysts Forecast Growth

Several research analysts recently commented on AMZN shares. Daiwa Securities Group reduced their price objective on Amazon.com from $300.00 to $280.00 and set a “buy” rating for the company in a research note on Wednesday, February 11th. Argus reiterated a “buy” rating and issued a $325.00 target price on shares of Amazon.com in a research report on Friday, February 6th. DA Davidson reissued a “neutral” rating and issued a $175.00 price target (down from $300.00) on shares of Amazon.com in a research note on Friday, February 6th. Telsey Advisory Group reiterated an “outperform” rating and issued a $300.00 price objective on shares of Amazon.com in a report on Friday, February 6th. Finally, Desjardins boosted their target price on Amazon.com to $218.00 in a report on Monday, December 8th. One equities research analyst has rated the stock with a Strong Buy rating, fifty-three have given a Buy rating and four have issued a Hold rating to the stock. According to data from MarketBeat.com, the company presently has an average rating of “Moderate Buy” and an average price target of $287.30.

Amazon.com Company Profile

Amazon.com, Inc is a diversified technology and retail company best known for its e-commerce marketplace and broad portfolio of consumer and enterprise services. Founded by Jeff Bezos in 1994 and headquartered in Seattle, Washington, the company launched as an online bookseller and expanded into a global retail platform that sells products directly to consumers and provides a marketplace for third-party sellers. Over time Amazon has grown beyond retail into areas including cloud computing, digital media, devices and logistics.

Key businesses and offerings include Amazon’s online marketplace and fulfillment services, the Amazon Prime membership program (which bundles expedited shipping with streaming and other benefits), Amazon Web Services (AWS) which supplies on-demand cloud computing and storage to businesses and public-sector customers, and a range of content and advertising services such as Prime Video and Amazon Advertising.